Welcome!

Wearables Authors: Elizabeth White, Liz McMillan, Yeshim Deniz, Pat Romanski, Shelly Palmer

News Feed Item

Amazon vence a Apple en la batalla por el liderazgo en la cadena de suministro

LONDRES, November 27, 2012 /PRNewswire/ --

Encuesta global a más de 1.000 ejecutivos revela que el gigante del comercio electrónico es más admirado que su rival californiano en los principales atributos de la cadena de suministro, excepto la innovación.  

Amazon es más ampliamente admirada que Apple para la excelencia en la cadena de suministro, según la investigación publicada hoy por SCM World, la principal comunidad global de profesionales de la cadena de suministro.  

     (Logo: http://photos.prnewswire.com/prnh/20121127/579658 )

En una muestra de más de 1.136 ejecutivos, el 58% dijo que admiraba a Amazon sobre todo por la forma en que opera su cadena de suministro, en comparación con el 37% que seleccionó a Apple (el 5% no dijo ninguna de las dos).

El minorista con sede en Seattle también consiguió tres de los cuatro atributos de la cadena de suministro que se pidió a los participantes calificar de las dos compañías: agilidad, colaboración y ejecución.

Amazon está sumergida en una batalla de alto perfil con Apple en el mercado de rápido crecimiento para tabletas y contenido digital -música, películas, aplicaciones y libros-consumido en ellos. Los productos rivales de las compañías, el Kindle Fire e iPad, estarán entre las mejores compras estas navidades.  

Los resultados de la encuesta son una revocación del Top 25 de la Cadena de Suministro de Gartner para 2012, que colocó a Apple en primer lugar y a Amazon en segundo. Su ranking se basó en los votos de 173 profesionales y con la mitad de la puntuación total determinada por el rendimiento financiero de las compañías.

Kevin O'Marah, responsable de Faculty en SCM World y coautor de un nuevo informe titulado Apple and Amazon: Lessons for the Rest of Us, dijo: "El fin de nuestra investigación fue establecer cuáles de estas dos compañías líderes son más admiradas por la comunidad global de la cadena de suministro por la forma en que gestiona su cadena de suministro, y entender qué lecciones tienen que enseñar a otras compañías.

"Los resultados muestran claramente que la mayoría de los profesionales de la cadena de suministro creen que Amazon - y no Apple - es el maestro de la excelencia de la cadena de suministro", dijo O'Marah, ex vicepresidente de grupo para Cadena de Suministro en Gartner y co-creador, en 2004, del ranking anual del Top 25 de la Cadena de Suministro (entonces AMR Research).

En cuanto a la agilidad (definida como la capacidad de cambiar rápida y rentablemente cantidades y/o tipos de producción y suministro para mejorar el rendimiento operativo en condiciones volátiles), el 62% de los profesionales en la encuesta de SCM World votaron por Amazon, en comparación con el 33% que eligió a Apple.

En cuanto a la colaboración (la capacidad para trabajar en los límites organizativos para resolver problemas operativos sistémicos y crear un nuevo valor para clientes y socios), el 59% eligió a Amazon, frente al 31% para Apple.

Y para la ejecución (el suministro consistente y fiable contra compromisos y dentro de los gastos presupuestados), los profesionales respaldaron a Amazon con un 57%, frente al 38%.

Sin embargo, Apple ganó por goleada en la cuarta característica de la excelencia de la cadena de suministro -la innovación- con un masivo 78% de los votos, en comparación con solo el 19% para Amazon.

NOTAS A LOS REDACTORES:

Acerca de la investigación

Un total de 1.136 profesionales de la cadena de suministro completó una encuesta online de SCM World entre el 26 de octubre y el 9 de noviembre de 2012. Trabajan en una amplia variedad de sectores, incluyendo hi tech, bienes de consumo, logística y distribución y comercio minorista; y se basan en las principales regiones del mundo: 43% en EMEA, 41% en América y 14% en Asia-Pacifico.

Acerca de SCM World

SCM World es la comunidad global líder y fondo de pensamiento para ejecutivos de la cadena de suministro de nivel senior. Más de 150 compañías de múltiples sectores de la industria utilizan el programa de SCM World de webminarios dirigidos al usuario final, eventos en vivo e informes de investigación para mejorar el aprendizaje y desarrollo de la cadena de suministro. Incluyen Nike, P&G, Unilever, Cisco, HP, Starbucks, Nestlé, GlaxoSmithKline, AT&T, Shell, DuPont, BASF, Philips e Intel. Para más información, visite http://www.scmworld.com.

Más información

Para solicitar una copia del informe, Apple and Amazon: Lessons for the Rest of Us, o una entrevista con su autor, Kevin O'Marah, contacte con:

Lisa Stone
Ejecutiva senior de Marketing
SCM World
[email protected]
+44(0)20-3465-9055


More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
SYS-CON Events announced today that Avere Systems, a leading provider of hybrid cloud enablement solutions, will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Avere Systems was created by file systems experts determined to reinvent storage by changing the way enterprises thought about and bought storage resources. With decades of experience behind the company’s founders, Avere got its ...
SYS-CON Events announced today that Taica will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. ANSeeN are the measurement electronics maker for X-ray and Gamma-ray and Neutron measurement equipment such as spectrometers, pulse shape analyzer, and CdTe-FPD. For more information, visit http://anseen.com/.
High-velocity engineering teams are applying not only continuous delivery processes, but also lessons in experimentation from established leaders like Amazon, Netflix, and Facebook. These companies have made experimentation a foundation for their release processes, allowing them to try out major feature releases and redesigns within smaller groups before making them broadly available. In his session at 21st Cloud Expo, Brian Lucas, Senior Staff Engineer at Optimizely, will discuss how by using...
In this strange new world where more and more power is drawn from business technology, companies are effectively straddling two paths on the road to innovation and transformation into digital enterprises. The first path is the heritage trail – with “legacy” technology forming the background. Here, extant technologies are transformed by core IT teams to provide more API-driven approaches. Legacy systems can restrict companies that are transitioning into digital enterprises. To truly become a lead...
SYS-CON Events announced today that Yuasa System will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Yuasa System is introducing a multi-purpose endurance testing system for flexible displays, OLED devices, flexible substrates, flat cables, and films in smartphones, wearables, automobiles, and healthcare.
SYS-CON Events announced today that CAST Software will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. CAST was founded more than 25 years ago to make the invisible visible. Built around the idea that even the best analytics on the market still leave blind spots for technical teams looking to deliver better software and prevent outages, CAST provides the software intelligence that matter ...
SYS-CON Events announced today that Daiya Industry will exhibit at the Japanese Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Ruby Development Inc. builds new services in short period of time and provides a continuous support of those services based on Ruby on Rails. For more information, please visit https://github.com/RubyDevInc.
SYS-CON Events announced today that Evatronix will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Evatronix SA offers comprehensive solutions in the design and implementation of electronic systems, in CAD / CAM deployment, and also is a designer and manufacturer of advanced 3D scanners for professional applications.
As businesses evolve, they need technology that is simple to help them succeed today and flexible enough to help them build for tomorrow. Chrome is fit for the workplace of the future — providing a secure, consistent user experience across a range of devices that can be used anywhere. In her session at 21st Cloud Expo, Vidya Nagarajan, a Senior Product Manager at Google, will take a look at various options as to how ChromeOS can be leveraged to interact with people on the devices, and formats th...
SYS-CON Events announced today that Taica will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Taica manufacturers Alpha-GEL brand silicone components and materials, which maintain outstanding performance over a wide temperature range -40C to +200C. For more information, visit http://www.taica.co.jp/english/.
Organizations do not need a Big Data strategy; they need a business strategy that incorporates Big Data. Most organizations lack a road map for using Big Data to optimize key business processes, deliver a differentiated customer experience, or uncover new business opportunities. They do not understand what’s possible with respect to integrating Big Data into the business model.
Enterprises have taken advantage of IoT to achieve important revenue and cost advantages. What is less apparent is how incumbent enterprises operating at scale have, following success with IoT, built analytic, operations management and software development capabilities – ranging from autonomous vehicles to manageable robotics installations. They have embraced these capabilities as if they were Silicon Valley startups. As a result, many firms employ new business models that place enormous impor...
Amazon is pursuing new markets and disrupting industries at an incredible pace. Almost every industry seems to be in its crosshairs. Companies and industries that once thought they were safe are now worried about being “Amazoned.”. The new watch word should be “Be afraid. Be very afraid.” In his session 21st Cloud Expo, Chris Kocher, a co-founder of Grey Heron, will address questions such as: What new areas is Amazon disrupting? How are they doing this? Where are they likely to go? What are th...
SYS-CON Events announced today that MIRAI Inc. will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. MIRAI Inc. are IT consultants from the public sector whose mission is to solve social issues by technology and innovation and to create a meaningful future for people.
SYS-CON Events announced today that Dasher Technologies will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Dasher Technologies, Inc. ® is a premier IT solution provider that delivers expert technical resources along with trusted account executives to architect and deliver complete IT solutions and services to help our clients execute their goals, plans and objectives. Since 1999, we'v...
SYS-CON Events announced today that NetApp has been named “Bronze Sponsor” of SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. NetApp is the data authority for hybrid cloud. NetApp provides a full range of hybrid cloud data services that simplify management of applications and data across cloud and on-premises environments to accelerate digital transformation. Together with their partners, NetApp emp...
SYS-CON Events announced today that TidalScale, a leading provider of systems and services, will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. TidalScale has been involved in shaping the computing landscape. They've designed, developed and deployed some of the most important and successful systems and services in the history of the computing industry - internet, Ethernet, operating s...
SYS-CON Events announced today that IBM has been named “Diamond Sponsor” of SYS-CON's 21st Cloud Expo, which will take place on October 31 through November 2nd 2017 at the Santa Clara Convention Center in Santa Clara, California.
Infoblox delivers Actionable Network Intelligence to enterprise, government, and service provider customers around the world. They are the industry leader in DNS, DHCP, and IP address management, the category known as DDI. We empower thousands of organizations to control and secure their networks from the core-enabling them to increase efficiency and visibility, improve customer service, and meet compliance requirements.
SYS-CON Events announced today that IBM has been named “Diamond Sponsor” of SYS-CON's 21st Cloud Expo, which will take place on October 31 through November 2nd 2017 at the Santa Clara Convention Center in Santa Clara, California.