Welcome!

Wearables Authors: Elizabeth White, Liz McMillan, Yeshim Deniz, Rostyslav Demush, Pat Romanski

News Feed Item

Amazon vence a Apple en la batalla por el liderazgo en la cadena de suministro

LONDRES, November 27, 2012 /PRNewswire/ --

Encuesta global a más de 1.000 ejecutivos revela que el gigante del comercio electrónico es más admirado que su rival californiano en los principales atributos de la cadena de suministro, excepto la innovación.  

Amazon es más ampliamente admirada que Apple para la excelencia en la cadena de suministro, según la investigación publicada hoy por SCM World, la principal comunidad global de profesionales de la cadena de suministro.  

     (Logo: http://photos.prnewswire.com/prnh/20121127/579658 )

En una muestra de más de 1.136 ejecutivos, el 58% dijo que admiraba a Amazon sobre todo por la forma en que opera su cadena de suministro, en comparación con el 37% que seleccionó a Apple (el 5% no dijo ninguna de las dos).

El minorista con sede en Seattle también consiguió tres de los cuatro atributos de la cadena de suministro que se pidió a los participantes calificar de las dos compañías: agilidad, colaboración y ejecución.

Amazon está sumergida en una batalla de alto perfil con Apple en el mercado de rápido crecimiento para tabletas y contenido digital -música, películas, aplicaciones y libros-consumido en ellos. Los productos rivales de las compañías, el Kindle Fire e iPad, estarán entre las mejores compras estas navidades.  

Los resultados de la encuesta son una revocación del Top 25 de la Cadena de Suministro de Gartner para 2012, que colocó a Apple en primer lugar y a Amazon en segundo. Su ranking se basó en los votos de 173 profesionales y con la mitad de la puntuación total determinada por el rendimiento financiero de las compañías.

Kevin O'Marah, responsable de Faculty en SCM World y coautor de un nuevo informe titulado Apple and Amazon: Lessons for the Rest of Us, dijo: "El fin de nuestra investigación fue establecer cuáles de estas dos compañías líderes son más admiradas por la comunidad global de la cadena de suministro por la forma en que gestiona su cadena de suministro, y entender qué lecciones tienen que enseñar a otras compañías.

"Los resultados muestran claramente que la mayoría de los profesionales de la cadena de suministro creen que Amazon - y no Apple - es el maestro de la excelencia de la cadena de suministro", dijo O'Marah, ex vicepresidente de grupo para Cadena de Suministro en Gartner y co-creador, en 2004, del ranking anual del Top 25 de la Cadena de Suministro (entonces AMR Research).

En cuanto a la agilidad (definida como la capacidad de cambiar rápida y rentablemente cantidades y/o tipos de producción y suministro para mejorar el rendimiento operativo en condiciones volátiles), el 62% de los profesionales en la encuesta de SCM World votaron por Amazon, en comparación con el 33% que eligió a Apple.

En cuanto a la colaboración (la capacidad para trabajar en los límites organizativos para resolver problemas operativos sistémicos y crear un nuevo valor para clientes y socios), el 59% eligió a Amazon, frente al 31% para Apple.

Y para la ejecución (el suministro consistente y fiable contra compromisos y dentro de los gastos presupuestados), los profesionales respaldaron a Amazon con un 57%, frente al 38%.

Sin embargo, Apple ganó por goleada en la cuarta característica de la excelencia de la cadena de suministro -la innovación- con un masivo 78% de los votos, en comparación con solo el 19% para Amazon.

NOTAS A LOS REDACTORES:

Acerca de la investigación

Un total de 1.136 profesionales de la cadena de suministro completó una encuesta online de SCM World entre el 26 de octubre y el 9 de noviembre de 2012. Trabajan en una amplia variedad de sectores, incluyendo hi tech, bienes de consumo, logística y distribución y comercio minorista; y se basan en las principales regiones del mundo: 43% en EMEA, 41% en América y 14% en Asia-Pacifico.

Acerca de SCM World

SCM World es la comunidad global líder y fondo de pensamiento para ejecutivos de la cadena de suministro de nivel senior. Más de 150 compañías de múltiples sectores de la industria utilizan el programa de SCM World de webminarios dirigidos al usuario final, eventos en vivo e informes de investigación para mejorar el aprendizaje y desarrollo de la cadena de suministro. Incluyen Nike, P&G, Unilever, Cisco, HP, Starbucks, Nestlé, GlaxoSmithKline, AT&T, Shell, DuPont, BASF, Philips e Intel. Para más información, visite http://www.scmworld.com.

Más información

Para solicitar una copia del informe, Apple and Amazon: Lessons for the Rest of Us, o una entrevista con su autor, Kevin O'Marah, contacte con:

Lisa Stone
Ejecutiva senior de Marketing
SCM World
[email protected]
+44(0)20-3465-9055


More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
DXWorldEXPO LLC announced today that All in Mobile, a mobile app development company from Poland, will exhibit at the 22nd International CloudEXPO | DXWorldEXPO. All In Mobile is a mobile app development company from Poland. Since 2014, they maintain passion for developing mobile applications for enterprises and startups worldwide.
Bill Schmarzo, author of "Big Data: Understanding How Data Powers Big Business" and "Big Data MBA: Driving Business Strategies with Data Science," is responsible for setting the strategy and defining the Big Data service offerings and capabilities for EMC Global Services Big Data Practice. As the CTO for the Big Data Practice, he is responsible for working with organizations to help them identify where and how to start their big data journeys. He's written several white papers, is an avid blogge...
I think DevOps is now a rambunctious teenager - it's starting to get a mind of its own, wanting to get its own things but it still needs some adult supervision," explained Thomas Hooker, VP of marketing at CollabNet, in this SYS-CON.tv interview at DevOps Summit at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"MobiDev is a software development company and we do complex, custom software development for everybody from entrepreneurs to large enterprises," explained Alan Winters, U.S. Head of Business Development at MobiDev, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
Major trends and emerging technologies – from virtual reality and IoT, to Big Data and algorithms – are helping organizations innovate in the digital era. However, to create real business value, IT must think beyond the ‘what’ of digital transformation to the ‘how’ to harness emerging trends, innovation and disruption. Architecture is the key that underpins and ties all these efforts together. In the digital age, it’s important to invest in architecture, extend the enterprise footprint to the cl...
Data is the fuel that drives the machine learning algorithmic engines and ultimately provides the business value. In his session at Cloud Expo, Ed Featherston, a director and senior enterprise architect at Collaborative Consulting, discussed the key considerations around quality, volume, timeliness, and pedigree that must be dealt with in order to properly fuel that engine.
Two weeks ago (November 3-5), I attended the Cloud Expo Silicon Valley as a speaker, where I presented on the security and privacy due diligence requirements for cloud solutions. Cloud security is a topical issue for every CIO, CISO, and technology buyer. Decision-makers are always looking for insights on how to mitigate the security risks of implementing and using cloud solutions. Based on the presentation topics covered at the conference, as well as the general discussions heard between sessio...
IoT is rapidly becoming mainstream as more and more investments are made into the platforms and technology. As this movement continues to expand and gain momentum it creates a massive wall of noise that can be difficult to sift through. Unfortunately, this inevitably makes IoT less approachable for people to get started with and can hamper efforts to integrate this key technology into your own portfolio. There are so many connected products already in place today with many hundreds more on the h...
No hype cycles or predictions of zillions of things here. IoT is big. You get it. You know your business and have great ideas for a business transformation strategy. What comes next? Time to make it happen. In his session at @ThingsExpo, Jay Mason, Associate Partner at M&S Consulting, presented a step-by-step plan to develop your technology implementation strategy. He discussed the evaluation of communication standards and IoT messaging protocols, data analytics considerations, edge-to-cloud tec...
DXWorldEXPO LLC announced today that the upcoming DXWorldEXPO | CloudEXPO New York event will feature 10 companies from Poland to participate at the "Poland Digital Transformation Pavilion" on November 12-13, 2018.
Digital Transformation is much more than a buzzword. The radical shift to digital mechanisms for almost every process is evident across all industries and verticals. This is often especially true in financial services, where the legacy environment is many times unable to keep up with the rapidly shifting demands of the consumer. The constant pressure to provide complete, omnichannel delivery of customer-facing solutions to meet both regulatory and customer demands is putting enormous pressure on...
CloudEXPO | DXWorldEXPO are the world's most influential, independent events where Cloud Computing was coined and where technology buyers and vendors meet to experience and discuss the big picture of Digital Transformation and all of the strategies, tactics, and tools they need to realize their goals. Sponsors of DXWorldEXPO | CloudEXPO benefit from unmatched branding, profile building and lead generation opportunities.
The best way to leverage your CloudEXPO | DXWorldEXPO presence as a sponsor and exhibitor is to plan your news announcements around our events. The press covering CloudEXPO | DXWorldEXPO will have access to these releases and will amplify your news announcements. More than two dozen Cloud companies either set deals at our shows or have announced their mergers and acquisitions at CloudEXPO. Product announcements during our show provide your company with the most reach through our targeted audienc...
Everything run by electricity will eventually be connected to the Internet. Get ahead of the Internet of Things revolution. In his session at @ThingsExpo, Akvelon expert and IoT industry leader Sergey Grebnov provided an educational dive into the world of managing your home, workplace and all the devices they contain with the power of machine-based AI and intelligent Bot services for a completely streamlined experience.
@DevOpsSummit at Cloud Expo, taking place November 12-13 in New York City, NY, is co-located with 22nd international CloudEXPO | first international DXWorldEXPO and will feature technical sessions from a rock star conference faculty and the leading industry players in the world.
DXWorldEXPO | CloudEXPO are the world's most influential, independent events where Cloud Computing was coined and where technology buyers and vendors meet to experience and discuss the big picture of Digital Transformation and all of the strategies, tactics, and tools they need to realize their goals. Sponsors of DXWorldEXPO | CloudEXPO benefit from unmatched branding, profile building and lead generation opportunities.
22nd International Cloud Expo, taking place June 5-7, 2018, at the Javits Center in New York City, NY, and co-located with the 1st DXWorld Expo will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud ...
In his keynote at 19th Cloud Expo, Sheng Liang, co-founder and CEO of Rancher Labs, discussed the technological advances and new business opportunities created by the rapid adoption of containers. With the success of Amazon Web Services (AWS) and various open source technologies used to build private clouds, cloud computing has become an essential component of IT strategy. However, users continue to face challenges in implementing clouds, as older technologies evolve and newer ones like Docker c...
JETRO showcased Japan Digital Transformation Pavilion at SYS-CON's 21st International Cloud Expo® at the Santa Clara Convention Center in Santa Clara, CA. The Japan External Trade Organization (JETRO) is a non-profit organization that provides business support services to companies expanding to Japan. With the support of JETRO's dedicated staff, clients can incorporate their business; receive visa, immigration, and HR support; find dedicated office space; identify local government subsidies; get...
Dion Hinchcliffe is an internationally recognized digital expert, bestselling book author, frequent keynote speaker, analyst, futurist, and transformation expert based in Washington, DC. He is currently Chief Strategy Officer at the industry-leading digital strategy and online community solutions firm, 7Summits.