Wearables Authors: Kevin Jackson, Elizabeth White, Carmen Gonzalez, Pat Romanski, Liz McMillan

News Feed Item

SeaWorld Launches First Mobile Game: Ocean-themed, Of Course

SeaWorld's "Turtle Trek" Free Mobile Game App

ORLANDO, Fla., Nov. 29, 2012 /PRNewswire/ -- SeaWorld® announced today the company's first mobile game, Turtle Trek now available from the App Store℠.

(Photo:  http://photos.prnewswire.com/prnh/20121129/FL20668 )
(Logo: http://photos.prnewswire.com/prnh/20091201/FL19045LOGO )

Turtle Trek is a free game download for the iPhone and iPad. Players guide an adventuresome sea turtle on a quest across the beach and into the water to find friends.  They help the plucky sea turtle navigate through the perilous seascape and conquer a variety of challenges, some dangerous and some light-hearted.

With help from friendly characters such as Shamu the killer whale and Nyah the green sea turtle, players collect treasures and fill virtual sticker books with an array of ocean friends met during their trek. SeaWorld engaged Sleepy Giant through its Flying Grom label to create the new game.

Turtle Trek provides hours of fun and immersive action, and also offers an educational benefit by sharing fun facts about real sea animals.  Players encounter dozens of sea creatures but when they meet a special "Ocean Friend," they gain a collectible virtual sticker for their Trek Book. At the touch of a finger, this virtual sticker opens to reveal interesting facts and photos about the actual ocean animal that the character resembles. These facts are kept easily accessible and can be shared with family and friends. 

Since 2011, SeaWorld has recently begun expanding its popular brand into new media and entertainment platforms such as mobile games, movies, television and new lines of licensed consumer products.

"SeaWorld has a 50-year history of creating entertainment experiences that inspire people to connect with animals, and this type of entertainment is a natural extension for our company," said Scott Helmstedter, Chief Creative Officer of SeaWorld Parks & Entertainment. "It is engaging and fun, but also instills a greater understanding of some of the ocean's amazing animals."

The game is the first to be offered under the new partnership between SeaWorld and Sleepy Giant. Sleepy Giant's Flying Grom label is focused on working with brands to create compelling, family-oriented interactive experiences.  

"We are thrilled to be working with SeaWorld, an exceptional brand and partner.  SeaWorld has a rich history of providing entertainment, education, and conservation in everything they do, and 'Turtle Trek' extends that tradition with fun and learning," said Matt Hannus, CEO of Sleepy Giant.

While Turtle Trek offers a free opportunity to download and play, additional purchasable content is available. A portion of proceeds from the purchasable content will be donated directly to the SeaWorld & Busch Gardens Conservation Fund.

The game's name and theme reflect the newest attraction at the SeaWorld Orlando theme park, also called "TurtleTrek." The attraction blends up-close  encounters with live sea turtles and manatees with the world's first 3D, 360 degree domed theater. In this attraction, guests get a turtle's eye view of the world as they are surrounded on all sides – and even above – by the hyper-realistic 3D film that is journey of a special sea turtle named Nyah. 

About SeaWorld Parks & Entertainment    
One of the most respected companies in the themed entertainment sector, SeaWorld Parks & Entertainment has a 50-year legacy of creating innovative entertainment experiences that blend imagination with nature.  It is best known for its 10 U.S. theme parks, attractions that play host to 24 million guests each year and include the beloved SeaWorld, Busch Gardens and Sesame Place brands. Since 2011, SeaWorld began expanding its popular brands into new media and entertainment platforms to connect people to nature and animals through movies, television, and digital media. SeaWorld Parks & Entertainment also is a global leader in animal care and welfare. The company cares for more than 67,000 animals, contributes millions to conservation on every continent, and operates one of the world's most respected marine wildlife rescue programs.

The SeaWorld & Busch Gardens Conservation Fund is a registered non-profit conservation foundation that supports conservation around the world. The Fund commits 100 percent of donations to on-the-ground wildlife conservation efforts, and SeaWorld covers all of its administrative costs.

About Sleepy Giant and Flying Grom
Sleepy Giant is the leading games-as-a-service provider for game developers and publishers on all digital platforms. The company partners with creative development teams and forward-thinking entertainment companies to fund, design, launch, operate, and grow franchises. Sleepy Giant is based in Newport Beach, CA, with offices in Chicago, IL.  Learn more about Sleepy Giant at www.sleepygiant.com.  

Flying Grom is a publishing label managed by Sleepy Giant.  Flying Grom provides live management, marketing, and community growth to projects focused on a youth audience.  Learn more about Flying Grom at www.flyinggrom.com.  

SOURCE SeaWorld Parks & Entertainment

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
The best way to leverage your Cloud Expo presence as a sponsor and exhibitor is to plan your news announcements around our events. The press covering Cloud Expo and @ThingsExpo will have access to these releases and will amplify your news announcements. More than two dozen Cloud companies either set deals at our shows or have announced their mergers and acquisitions at Cloud Expo. Product announcements during our show provide your company with the most reach through our targeted audiences.
Fact is, enterprises have significant legacy voice infrastructure that’s costly to replace with pure IP solutions. How can we bring this analog infrastructure into our shiny new cloud applications? There are proven methods to bind both legacy voice applications and traditional PSTN audio into cloud-based applications and services at a carrier scale. Some of the most successful implementations leverage WebRTC, WebSockets, SIP and other open source technologies. In his session at @ThingsExpo, Da...
Fifty billion connected devices and still no winning protocols standards. HTTP, WebSockets, MQTT, and CoAP seem to be leading in the IoT protocol race at the moment but many more protocols are getting introduced on a regular basis. Each protocol has its pros and cons depending on the nature of the communications. Does there really need to be only one protocol to rule them all? Of course not. In his session at @ThingsExpo, Chris Matthieu, co-founder and CTO of Octoblu, walk you through how Oct...
SYS-CON Events announced today that Embotics, the cloud automation company, will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Embotics is the cloud automation company for IT organizations and service providers that need to improve provisioning or enable self-service capabilities. With a relentless focus on delivering a premier user experience and unmatched customer support, Embotics is the fas...
The Internet of Things (IoT), in all its myriad manifestations, has great potential. Much of that potential comes from the evolving data management and analytic (DMA) technologies and processes that allow us to gain insight from all of the IoT data that can be generated and gathered. This potential may never be met as those data sets are tied to specific industry verticals and single markets, with no clear way to use IoT data and sensor analytics to fulfill the hype being given the IoT today.
More and more brands have jumped on the IoT bandwagon. We have an excess of wearables – activity trackers, smartwatches, smart glasses and sneakers, and more that track seemingly endless datapoints. However, most consumers have no idea what “IoT” means. Creating more wearables that track data shouldn't be the aim of brands; delivering meaningful, tangible relevance to their users should be. We're in a period in which the IoT pendulum is still swinging. Initially, it swung toward "smart for smar...
@ThingsExpo has been named the Top 5 Most Influential M2M Brand by Onalytica in the ‘Machine to Machine: Top 100 Influencers and Brands.' Onalytica analyzed the online debate on M2M by looking at over 85,000 tweets to provide the most influential individuals and brands that drive the discussion. According to Onalytica the "analysis showed a very engaged community with a lot of interactive tweets. The M2M discussion seems to be more fragmented and driven by some of the major brands present in the...
WebRTC has had a real tough three or four years, and so have those working with it. Only a few short years ago, the development world were excited about WebRTC and proclaiming how awesome it was. You might have played with the technology a couple of years ago, only to find the extra infrastructure requirements were painful to implement and poorly documented. This probably left a bitter taste in your mouth, especially when things went wrong.
The Quantified Economy represents the total global addressable market (TAM) for IoT that, according to a recent IDC report, will grow to an unprecedented $1.3 trillion by 2019. With this the third wave of the Internet-global proliferation of connected devices, appliances and sensors is poised to take off in 2016. In his session at @ThingsExpo, David McLauchlan, CEO and co-founder of Buddy Platform, discussed how the ability to access and analyze the massive volume of streaming data from millio...
SYS-CON Events announced today that Pulzze Systems will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Pulzze Systems, Inc. provides infrastructure products for the Internet of Things to enable any connected device and system to carry out matched operations without programming. For more information, visit http://www.pulzzesystems.com.
Successful digital transformation requires new organizational competencies and capabilities. Research tells us that the biggest impediment to successful transformation is human; consequently, the biggest enabler is a properly skilled and empowered workforce. In the digital age, new individual and collective competencies are required. In his session at 19th Cloud Expo, Bob Newhouse, CEO and founder of Agilitiv, will draw together recent research and lessons learned from emerging and established ...
Enterprise IT has been in the era of Hybrid Cloud for some time now. But it seems most conversations about Hybrid are focused on integrating AWS, Microsoft Azure, or Google ECM into existing on-premises systems. Where is all the Private Cloud? What do technology providers need to do to make their offerings more compelling? How should enterprise IT executives and buyers define their focus, needs, and roadmap, and communicate that clearly to the providers?
One of biggest questions about Big Data is “How do we harness all that information for business use quickly and effectively?” Geographic Information Systems (GIS) or spatial technology is about more than making maps, but adding critical context and meaning to data of all types, coming from all different channels – even sensors. In his session at @ThingsExpo, William (Bill) Meehan, director of utility solutions for Esri, will take a closer look at the current state of spatial technology and ar...
SYS-CON Events announced today that Streamlyzer will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Streamlyzer is a powerful analytics for video streaming service that enables video streaming providers to monitor and analyze QoE (Quality-of-Experience) from end-user devices in real time.
You have great SaaS business app ideas. You want to turn your idea quickly into a functional and engaging proof of concept. You need to be able to modify it to meet customers' needs, and you need to deliver a complete and secure SaaS application. How could you achieve all the above and yet avoid unforeseen IT requirements that add unnecessary cost and complexity? You also want your app to be responsive in any device at any time. In his session at 19th Cloud Expo, Mark Allen, General Manager of...
SYS-CON Media announced today that @WebRTCSummit Blog, the largest WebRTC resource in the world, has been launched. @WebRTCSummit Blog offers top articles, news stories, and blog posts from the world's well-known experts and guarantees better exposure for its authors than any other publication. @WebRTCSummit Blog can be bookmarked ▸ Here @WebRTCSummit conference site can be bookmarked ▸ Here
Cloud based infrastructure deployment is becoming more and more appealing to customers, from Fortune 500 companies to SMEs due to its pay-as-you-go model. Enterprise storage vendors are able to reach out to these customers by integrating in cloud based deployments; this needs adaptability and interoperability of the products confirming to cloud standards such as OpenStack, CloudStack, or Azure. As compared to off the shelf commodity storage, enterprise storages by its reliability, high-availabil...
The IoT industry is now at a crossroads, between the fast-paced innovation of technologies and the pending mass adoption by global enterprises. The complexity of combining rapidly evolving technologies and the need to establish practices for market acceleration pose a strong challenge to global enterprises as well as IoT vendors. In his session at @ThingsExpo, Clark Smith, senior product manager for Numerex, will discuss how Numerex, as an experienced, established IoT provider, has embraced a ...
DevOps is being widely accepted (if not fully adopted) as essential in enterprise IT. But as Enterprise DevOps gains maturity, expands scope, and increases velocity, the need for data-driven decisions across teams becomes more acute. DevOps teams in any modern business must wrangle the ‘digital exhaust’ from the delivery toolchain, "pervasive" and "cognitive" computing, APIs and services, mobile devices and applications, the Internet of Things, and now even blockchain. In this power panel at @...
SYS-CON Events announced today that Super Micro Computer, Inc., a global leader in Embedded and IoT solutions, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 7-9, 2017, at the Javits Center in New York City, NY. Supermicro (NASDAQ: SMCI), the leading innovator in high-performance, high-efficiency server technology, is a premier provider of advanced server Building Block Solutions® for Data Center, Cloud Computing, Enterprise IT, Hadoop/Big Data, HPC and ...