Welcome!

Wearables Authors: Yeshim Deniz, Ed Featherston, Liz McMillan, Carmen Gonzalez, Derek Weeks

News Feed Item

The Great Gift Debate: Who Is Toughest To Buy For?

Sears taps The Kardashians, Ty Pennington and Sandra Lee for Tips on How to Gift this Holiday Season

HOFFMAN ESTATES, Ill., Dec. 4, 2012 /PRNewswire/ -- A new survey commissioned by Sears revealed that the average American's holiday shopping list contains eight people and spouses are the toughest person to shop for this year. The survey also shows that apparel and electronics are the most coveted gifts during the holiday season; with 70 percent of women ages 18 to 34 putting apparel at the top of their wish list.

"Apparel always makes a great gift and a sleek gold dress is a staple that every girl needs this holiday season," said fashion expert, Kim Kardashian. "Everyone should be able to have some fun with their wardrobe; the Kardashian Kollection provides great pieces at really budget conscious prices."

The Kardashian Kollection is only available at Sears and features bold trends and glamorous looks. The Metallic Bandage dress from the Kardashian Kollection is a hot look for a night out and the fashionable velour track suit is cozy and cute for lounging during the holidays.

Coming out of Black Friday, Sears saw electronics in high demand - a trend supported by Sears survey data, which shows that two thirds of men ages 18 to 34 want electronics like TVs, tablets and headphones this Christmas. The new Sears exclusive Alphaline line of headphones and electronics accessories, such as the iPhone/Pod docking station with speakers, are proving to be a popular stocking stuffer.

The Sears survey revealed additional trends on the hottest selling gift items, including:

  • About 21 percent of men surveyed put hand tools and power tools at the top of their most-wanted gift items.
    • Sears' take: Based on customer reaction, the Craftsman Bolt-On appears to be on a lot of guy's wish lists this year.
  • Home goods and large home appliances are showing up on nearly 30 percent of gift lists on two fronts; both as gifts and for those looking to refresh the look and style of their home before holiday entertaining goes into full-swing.
    • Sears' take: The brand new Kenmore Elite Grab-n-Go refrigerator is an ideal gift for families who are entertaining over the holidays and need a place to put those extra pieces of turkey, sides and pies; and red ceramic bowls from Sandra Lee are a perfect way to brighten up a kitchen.
  • Men say they like practical gifts, with 17 percent asking for sporting goods like fitness equipment and 14 percent asking for auto care items.
    • Sears' take: As the nation's No. 1 fitness retailer, Sears exclusively offers NordicTrack equipment like the NordicTrack C1750 Pro with built-in internet browser.

"There's just no better feeling than finding that perfect holiday gift for someone you love," said Ty Pennington. "A lot of my friends and family are obviously into DIY, so going to Sears for the top tool brand makes my holiday gift shopping really easy. I'm also gifting from my outdoor living collection at Sears because it's something cool that people can use year-round."

Sandra Lee also looks for gifts that give year-round:

"The most wonderful time of the year is the perfect occasion to show loved ones near and far how much they mean to you," said Sandra Lee. "This holiday season, I'm giving my friends and family gifts that make entertaining easy, affordable and fun and will bring them joy all year round. From an electric grill, to a programmable slow cooker, to stainless cookware or bright and colorful tablescapes – you'll find it at Sears."

No matter who is on the shopping list, Sears SHOP YOUR WAY Members and customers will be surprised by the wide selection of exclusive, new holiday gifts at great values that are both celebrity inspired and approved. Members can find more celebrity-recommended ideas by following the Kardashians, Pennington and Lee, and others on their SHOP YOUR WAY brand pages at ShopYourWay.com.

"Only at Sears can you get insight from celebrities and shopping experts like the Kardashians, Ty Pennington and Sandra Lee who are showing our customers how to gift this holiday," said Ron Boire, executive vice president, chief merchandising officer and president, Sears and Kmart Formats. "Shopping and gifting at the holidays is an exciting tradition and unexpected gift ideas from the best brands in electronics, jewelry, appliances, tools and apparel can only be found at Sears."

For additional media materials and information please visit the Sears holiday electronic press kit. For more survey results, contact the Sears Media Hotline at 312-527-2SHC (2742).

Methodology
The Russell Omnibus was conducted online from November 16November 19, 2012 among 1,027 online adults across the United States and 200 online adults across 12 markets.  Figures for gender, age, and geography were weighted where necessary to match their actual proportions in the population. In theory, with probability samples of this size, one could say with 95 percent certainty that the results have a statistical precision of plus or minus 3.1 percentage points (general population) / 6.9 percentage points (individual markets) of what they would be if the entire adult population had been polled with complete accuracy. Unfortunately, there are several other possible sources of error in all polls or surveys that are probably more serious than theoretical calculations of sampling error. They include refusals to be interviewed (non-response), question wording and question order, and weighting. It is impossible to quantify the errors that may result from these factors. This online survey is not a probability sample.

About Sears, Roebuck and Co.
Sears, Roebuck and Co., a wholly owned subsidiary of Sears Holdings Corporation (NASDAQ: SHLD), is a leading broadline retailer providing merchandise and related services and is part of SHOP YOUR WAY, a social shopping experience where members have the ability to earn Points and receive benefits across a wide variety of physical and digital formats through ShopYourWay.com.  Sears, Roebuck offers its wide range of home merchandise, apparel and automotive products and services through its Sears-branded and affiliated stores in the United States and Canada. Sears, Roebuck also offers a variety of merchandise and services through sears.com, landsend.com, and specialty catalogs. Sears, Roebuck offers consumers leading proprietary brands including Kenmore, Craftsman, DieHard and Lands' End -- among the most trusted and preferred brands in the U.S.  The company is the nation's largest provider of home services, with more than 15 million service and installation calls made annually. For more information, visit the Sears, Roebuck website at www.sears.com or the Sears Holdings Corporation website at www.searsholdings.com.

MEDIA CONTACTS: 


Brian Hanover

Meghann Dowd

Sears Holdings 

Zeno Group for Sears

847-286-6080

312-527-2SHC (2742)

Brian.Hanover@searshc.com

Meghann.Dowd@zenogroup.com

SOURCE Sears, Roebuck and Co.

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
SYS-CON Events announced today that Loom Systems will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Founded in 2015, Loom Systems delivers an advanced AI solution to predict and prevent problems in the digital business. Loom stands alone in the industry as an AI analysis platform requiring no prior math knowledge from operators, leveraging the existing staff to succeed in the digital era. With offices in S...
SYS-CON Events announced today that Interoute, owner-operator of one of Europe's largest networks and a global cloud services platform, has been named “Bronze Sponsor” of SYS-CON's 20th Cloud Expo, which will take place on June 6-8, 2017 at the Javits Center in New York, New York. Interoute is the owner-operator of one of Europe's largest networks and a global cloud services platform which encompasses 12 data centers, 14 virtual data centers and 31 colocation centers, with connections to 195 add...
SYS-CON Events announced today that T-Mobile will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. As America's Un-carrier, T-Mobile US, Inc., is redefining the way consumers and businesses buy wireless services through leading product and service innovation. The Company's advanced nationwide 4G LTE network delivers outstanding wireless experiences to 67.4 million customers who are unwilling to compromise on ...
In his session at @ThingsExpo, Eric Lachapelle, CEO of the Professional Evaluation and Certification Board (PECB), will provide an overview of various initiatives to certifiy the security of connected devices and future trends in ensuring public trust of IoT. Eric Lachapelle is the Chief Executive Officer of the Professional Evaluation and Certification Board (PECB), an international certification body. His role is to help companies and individuals to achieve professional, accredited and worldw...
SYS-CON Events announced today that Infranics will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Since 2000, Infranics has developed SysMaster Suite, which is required for the stable and efficient management of ICT infrastructure. The ICT management solution developed and provided by Infranics continues to add intelligence to the ICT infrastructure through the IMC (Infra Management Cycle) based on mathemat...
SYS-CON Events announced today that SD Times | BZ Media has been named “Media Sponsor” of SYS-CON's 20th International Cloud Expo, which will take place on June 6–8, 2017, at the Javits Center in New York City, NY. BZ Media LLC is a high-tech media company that produces technical conferences and expositions, and publishes a magazine, newsletters and websites in the software development, SharePoint, mobile development and commercial UAV markets.
SYS-CON Events announced today that Cloudistics, an on-premises cloud computing company, has been named “Bronze Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Cloudistics delivers a complete public cloud experience with composable on-premises infrastructures to medium and large enterprises. Its software-defined technology natively converges network, storage, compute, virtualization, and management into a ...
Now that the world has connected “things,” we need to build these devices as truly intelligent in order to create instantaneous and precise results. This means you have to do as much of the processing at the point of entry as you can: at the edge. The killer use cases for IoT are becoming manifest through AI engines on edge devices. An autonomous car has this dual edge/cloud analytics model, producing precise, real-time results. In his session at @ThingsExpo, John Crupi, Vice President and Eng...
SYS-CON Events announced today that HTBase will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. HTBase (Gartner 2016 Cool Vendor) delivers a Composable IT infrastructure solution architected for agility and increased efficiency. It turns compute, storage, and fabric into fluid pools of resources that are easily composed and re-composed to meet each application’s needs. With HTBase, companies can quickly prov...
There are 66 million network cameras capturing terabytes of data. How did factories in Japan improve physical security at the facilities and improve employee productivity? Edge Computing reduces possible kilobytes of data collected per second to only a few kilobytes of data transmitted to the public cloud every day. Data is aggregated and analyzed close to sensors so only intelligent results need to be transmitted to the cloud. Non-essential data is recycled to optimize storage.
"I think that everyone recognizes that for IoT to really realize its full potential and value that it is about creating ecosystems and marketplaces and that no single vendor is able to support what is required," explained Esmeralda Swartz, VP, Marketing Enterprise and Cloud at Ericsson, in this SYS-CON.tv interview at @ThingsExpo, held June 7-9, 2016, at the Javits Center in New York City, NY.
SYS-CON Events announced today that SoftLayer, an IBM Company, has been named “Gold Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York, New York. SoftLayer, an IBM Company, provides cloud infrastructure as a service from a growing number of data centers and network points of presence around the world. SoftLayer’s customers range from Web startups to global enterprises.
SYS-CON Events announced today that IoT Now has been named “Media Sponsor” of SYS-CON's 20th International Cloud Expo, which will take place on June 6–8, 2017, at the Javits Center in New York City, NY. IoT Now explores the evolving opportunities and challenges facing CSPs, and it passes on some lessons learned from those who have taken the first steps in next-gen IoT services.
SYS-CON Events announced today that MobiDev, a client-oriented software development company, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place June 6-8, 2017, at the Javits Center in New York City, NY, and the 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. MobiDev is a software company that develops and delivers turn-key mobile apps, websites, web services, and complex softw...
DevOps is often described as a combination of technology and culture. Without both, DevOps isn't complete. However, applying the culture to outdated technology is a recipe for disaster; as response times grow and connections between teams are delayed by technology, the culture will die. A Nutanix Enterprise Cloud has many benefits that provide the needed base for a true DevOps paradigm.
What sort of WebRTC based applications can we expect to see over the next year and beyond? One way to predict development trends is to see what sorts of applications startups are building. In his session at @ThingsExpo, Arin Sime, founder of WebRTC.ventures, will discuss the current and likely future trends in WebRTC application development based on real requests for custom applications from real customers, as well as other public sources of information,
Keeping pace with advancements in software delivery processes and tooling is taxing even for the most proficient organizations. Point tools, platforms, open source and the increasing adoption of private and public cloud services requires strong engineering rigor - all in the face of developer demands to use the tools of choice. As Agile has settled in as a mainstream practice, now DevOps has emerged as the next wave to improve software delivery speed and output. To make DevOps work, organization...
As businesses adopt functionalities in cloud computing, it’s imperative that IT operations consistently ensure cloud systems work correctly – all of the time, and to their best capabilities. In his session at @BigDataExpo, Bernd Harzog, CEO and founder of OpsDataStore, will present an industry answer to the common question, “Are you running IT operations as efficiently and as cost effectively as you need to?” He will expound on the industry issues he frequently came up against as an analyst, and...
Apache Hadoop is emerging as a distributed platform for handling large and fast incoming streams of data. Predictive maintenance, supply chain optimization, and Internet-of-Things analysis are examples where Hadoop provides the scalable storage, processing, and analytics platform to gain meaningful insights from granular data that is typically only valuable from a large-scale, aggregate view. One architecture useful for capturing and analyzing streaming data is the Lambda Architecture, represent...
My team embarked on building a data lake for our sales and marketing data to better understand customer journeys. This required building a hybrid data pipeline to connect our cloud CRM with the new Hadoop Data Lake. One challenge is that IT was not in a position to provide support until we proved value and marketing did not have the experience, so we embarked on the journey ourselves within the product marketing team for our line of business within Progress. In his session at @BigDataExpo, Sum...