Welcome!

Wearables Authors: Elizabeth White, Liz McMillan, Carmen Gonzalez, Jnan Dash, Pat Romanski

News Feed Item

axle Video introduces axle 2012 - 2nd generation of radically simple media management tool

Advanced platform adds support for scalable transcoding and tiered storage while retaining aggressive $1295 USD retail price

BOSTON, Dec. 10, 2012 /PRNewswire-iReach/ -- axle Video, a startup focused on making media management simple and cost effective for small-to-midsize production teams, today introduced axle™ 2012, the next generation of its award winning media management solution.  axle lets video producers, small postproduction teams and owners of media libraries organize, search and comment on their media through a simple web interface, without complexity or headaches. 

(Photo: http://photos.prnewswire.com/prnh/20121210/CG26655)

"We were impressed with how quickly and simply axle could be set up and implemented into the video workflow for our online school, Berkleemusic.com." said Craig Reed, video producer at Boston's Berklee School of Music media department.  "We began using it almost immediately to track content, support review and approval processes, and mark up raw content for rough cut decisions.  The browser-based interface makes it easy for different teams to quickly find the content they need, and for our remote clients to easily review media and provide feedback"

Like the earlier versions of the software, axle 2012 is radically simple, with a browser-based interface that's equally easy to understand and use on an iPad, Windows PC or Mac.  axle 2012 adds a number of key benefits to creative production teams, many of whom have not been able to adopt media asset management technology until now.

  • Scalable transcoding - accelerates management, review, and approval of large amounts of media: file-based cameras help producers generate many terabytes of material, often faster than production teams can manage and review it.  In response, many production / post-production workflows involve remote editorial assistants, editors, producers, directors, or clients.  axle 2012 integrates Telestream's industry-leading Episode Pro so that up to 10 transcode software licenses can be harnessed for the fastest possible processing pipeline of incoming media – up to 20x realtime throughput.  The whole production team can then review and select from this media, whether connected locally, or remotely from anywhere in the world.
  • Finished output delivery – axle 2012 enables the creation and selection of Telestream Episode Pro processing presets from within axle 2012's browser-based interface.  Local and remote axle 2012 users can initiate transcoding workflows and the delivery of finished output.  Any video asset stored in axle 2012 can be sent for transcoding.  Episode Pro supports a very wide range of output formats, including Apple's ProRes and Avid's DNxHD.
  • Tiered storage – axle 2012 supports up to three tiers of storage: Tier 1 (Editing) for high-speed devices such as SANs and optimized NASs for direct video editing from connected workstations; Tier 2 (Parking) for nearline media file systems for migration to and from editing storage at short notice; and Tier 3 (Library) for tape and cloud-based storage options with longer retrieval times.  axle 2012 lets users easily migrate their high-res media among these 3 tiers of storage, without worrying about details of the migration.  Most network storage systems are compatible; axle 2012 has been successfully qualified with Active Storage, Facilis and Small Tree Tier 1 storage; Active Storage mVault, Object Matrix, and QNAP Tier 2 storage; and Cache-A and XenData Tier 3 storage.
  • Support for audio, photo and print assets – axle 2012 adds support for a wide range of media formats besides video.  Types supported include most mainstream audio files (MP3 and AAC); TIFF, EPS and JPEG image files; Camera RAW files from most DSLR manufacturers including Canon and Nikon; and PDFs, both single-page and multi-page.  axle's simple web browser interface gives users a way to browse, review and annotate these file types.

The axle 2012 server software runs on a Mac mini, can monitor standard network file systems and is compatible with files from major content creation tool vendors such as Apple and Adobe.  axle lets users view, log, comment, upload, download and review and approve material from wherever they are located and on whatever device they choose, including Macs, PCs, and IPads.  Axle has also concluded an OEM agreement with Telestream under which it is distributing Episode Pro software coupled with axle.  Each Episode Pro license can run on a separate Mac mini, Mac Pro or Windows system networked to the axle server, and is priced at $995.

"We are thrilled to expand our partnership with axle Video and to offer its users the encoding flexibility and scalability they need in today's multiformat production environments," said Barbara DeHart, vice president of marketing at Telestream. "Direct integration of our products provides axle users with easy access to Episode's vast range of file formats and enables centralization of powerful encoding functions,"

The network equipment vendor Cisco will be holding a webinar with axle on Wednesday Dec. 12th ( www.tinyurl.com/ciscoaxlewebinar ) describing the axle 2012 solution, and axle will be holding further, technical webinars on Wednesday Dec. 19th ( www.tinyurl.com/axle9amEST and www.tinyurl.com/axle3pmEST ).  Participation in these webinars is free and open to the public.

axle 2012 is priced at $1295 per 5 users for the software, and $295/year for code updates and support; combined solutions start at $2290 including one Telestream Episode Pro license.  Shipments begin December 19th.  Axle has begun recruiting a worldwide network of certified resellers who are able to configure systems with the axle and Telestream components, as well as accompanying Apple hardware.  Creative professionals and resellers can learn more at http://www.axlevideo.com

Trademarked company and product names are the property of their respective companies.

About axle

axle video, LLC is a Boston-based company aiming to bring radical simplicity to media management for small and midsize workgroups.  Its founders, Sam Bogoch, Steven Ryan and Patrice Gouttebel, all have extensive experience in the fields of media asset management, digital asset management and workflows for creative applications.  The company's products take an "appliance" approach, to solve what has previously been the domain of highly complex software configurations and deployments.  axle's first product release, version 1.0, received a prestigious Best of IBC award from TVB Europe magazine. 

To view this video on YouTube, please visit: http://www.youtube.com/watch?feature=player_detailpage&v=7OKsNOaMQr8#t=22s

Media Contact: Stephen Beals axle Video, LLC, 315-569-9150, [email protected]

News distributed by PR Newswire iReach: https://ireach.prnewswire.com

SOURCE axle Video, LLC

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
SYS-CON Events has announced today that Roger Strukhoff has been named conference chair of Cloud Expo and @ThingsExpo 2017 New York. The 20th Cloud Expo and 7th @ThingsExpo will take place on June 6-8, 2017, at the Javits Center in New York City, NY. "The Internet of Things brings trillions of dollars of opportunity to developers and enterprise IT, no matter how you measure it," stated Roger Strukhoff. "More importantly, it leverages the power of devices and the Internet to enable us all to im...
Whether your IoT service is connecting cars, homes, appliances, wearable, cameras or other devices, one question hangs in the balance – how do you actually make money from this service? The ability to turn your IoT service into profit requires the ability to create a monetization strategy that is flexible, scalable and working for you in real-time. It must be a transparent, smoothly implemented strategy that all stakeholders – from customers to the board – will be able to understand and comprehe...
"Once customers get a year into their IoT deployments, they start to realize that they may have been shortsighted in the ways they built out their deployment and the key thing I see a lot of people looking at is - how can I take equipment data, pull it back in an IoT solution and show it in a dashboard," stated Dave McCarthy, Director of Products at Bsquare Corporation, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
What happens when the different parts of a vehicle become smarter than the vehicle itself? As we move toward the era of smart everything, hundreds of entities in a vehicle that communicate with each other, the vehicle and external systems create a need for identity orchestration so that all entities work as a conglomerate. Much like an orchestra without a conductor, without the ability to secure, control, and connect the link between a vehicle’s head unit, devices, and systems and to manage the ...
Complete Internet of Things (IoT) embedded device security is not just about the device but involves the entire product’s identity, data and control integrity, and services traversing the cloud. A device can no longer be looked at as an island; it is a part of a system. In fact, given the cross-domain interactions enabled by IoT it could be a part of many systems. Also, depending on where the device is deployed, for example, in the office building versus a factory floor or oil field, security ha...
Amazon has gradually rolled out parts of its IoT offerings in the last year, but these are just the tip of the iceberg. In addition to optimizing their back-end AWS offerings, Amazon is laying the ground work to be a major force in IoT – especially in the connected home and office. Amazon is extending its reach by building on its dominant Cloud IoT platform, its Dash Button strategy, recently announced Replenishment Services, the Echo/Alexa voice recognition control platform, the 6-7 strategic...
Everyone knows that truly innovative companies learn as they go along, pushing boundaries in response to market changes and demands. What's more of a mystery is how to balance innovation on a fresh platform built from scratch with the legacy tech stack, product suite and customers that continue to serve as the business' foundation. In his General Session at 19th Cloud Expo, Michael Chambliss, Head of Engineering at ReadyTalk, discussed why and how ReadyTalk diverted from healthy revenue and mor...
As data explodes in quantity, importance and from new sources, the need for managing and protecting data residing across physical, virtual, and cloud environments grow with it. Managing data includes protecting it, indexing and classifying it for true, long-term management, compliance and E-Discovery. Commvault can ensure this with a single pane of glass solution – whether in a private cloud, a Service Provider delivered public cloud or a hybrid cloud environment – across the heterogeneous enter...
Financial Technology has become a topic of intense interest throughout the cloud developer and enterprise IT communities. Accordingly, attendees at the upcoming 20th Cloud Expo at the Javits Center in New York, June 6-8, 2017, will find fresh new content in a new track called FinTech.
You have great SaaS business app ideas. You want to turn your idea quickly into a functional and engaging proof of concept. You need to be able to modify it to meet customers' needs, and you need to deliver a complete and secure SaaS application. How could you achieve all the above and yet avoid unforeseen IT requirements that add unnecessary cost and complexity? You also want your app to be responsive in any device at any time. In his session at 19th Cloud Expo, Mark Allen, General Manager of...
The 20th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held June 6-8, 2017, at the Javits Center in New York City, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Containers, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportunity. Submit your speaking proposal ...
Bert Loomis was a visionary. This general session will highlight how Bert Loomis and people like him inspire us to build great things with small inventions. In their general session at 19th Cloud Expo, Harold Hannon, Architect at IBM Bluemix, and Michael O'Neill, Strategic Business Development at Nvidia, discussed the accelerating pace of AI development and how IBM Cloud and NVIDIA are partnering to bring AI capabilities to "every day," on-demand. They also reviewed two "free infrastructure" pr...
Unsecured IoT devices were used to launch crippling DDOS attacks in October 2016, targeting services such as Twitter, Spotify, and GitHub. Subsequent testimony to Congress about potential attacks on office buildings, schools, and hospitals raised the possibility for the IoT to harm and even kill people. What should be done? Does the government need to intervene? This panel at @ThingExpo New York brings together leading IoT and security experts to discuss this very serious topic.
More and more brands have jumped on the IoT bandwagon. We have an excess of wearables – activity trackers, smartwatches, smart glasses and sneakers, and more that track seemingly endless datapoints. However, most consumers have no idea what “IoT” means. Creating more wearables that track data shouldn't be the aim of brands; delivering meaningful, tangible relevance to their users should be. We're in a period in which the IoT pendulum is still swinging. Initially, it swung toward "smart for smar...
"Dice has been around for the last 20 years. We have been helping tech professionals find new jobs and career opportunities," explained Manish Dixit, VP of Product and Engineering at Dice, in this SYS-CON.tv interview at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
"ReadyTalk is an audio and web video conferencing provider. We've really come to embrace WebRTC as the platform for our future of technology," explained Dan Cunningham, CTO of ReadyTalk, in this SYS-CON.tv interview at WebRTC Summit at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
"At ROHA we develop an app called Catcha. It was developed after we spent a year meeting with, talking to, interacting with senior citizens watching them use their smartphones and talking to them about how they use their smartphones so we could get to know their smartphone behavior," explained Dave Woods, Chief Innovation Officer at ROHA, in this SYS-CON.tv interview at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
WebRTC is the future of browser-to-browser communications, and continues to make inroads into the traditional, difficult, plug-in web communications world. The 6th WebRTC Summit continues our tradition of delivering the latest and greatest presentations within the world of WebRTC. Topics include voice calling, video chat, P2P file sharing, and use cases that have already leveraged the power and convenience of WebRTC.
The many IoT deployments around the world are busy integrating smart devices and sensors into their enterprise IT infrastructures. Yet all of this technology – and there are an amazing number of choices – is of no use without the software to gather, communicate, and analyze the new data flows. Without software, there is no IT. In this power panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, Dave McCarthy, Director of Products at Bsquare Corporation; Alan Williamson, Principal...
20th Cloud Expo, taking place June 6-8, 2017, at the Javits Center in New York City, NY, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy.