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Wearables Authors: Elizabeth White, Liz McMillan, Carmen Gonzalez, Yeshim Deniz, Christopher Harrold

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BuQu Tech Introduces Magnetyze™ Extended Battery Magnetic Charging System, Doubling Smartphone Runtime

For iPhone users wary of seeing just a sliver of white in that battery meter in the upper right-hand corner of the screen, BuQu Tech (www.BuQuTech.com/Magnetyze) says fret no longer. The company today rolled out its Magnetyze™ Extended Battery Magnetic Charging System for the iPhone 4/4S, the latest addition to the growing family of Magnetyze-branded mobile accessories.

As part of the new system, the Magnetyze protective case includes a built-in extended lithium-ion battery, shielding the iPhone 4/4S from daily hazards, while tackling that all-too-common hazard of running out of juice. Sleek, slim and light with elegant soft-touch finish, the Magnetyze Extended Battery Magnetic Charging System adds up to 40 hours to the iPhone’s battery life, 10 hours for video and movies and 7 hours of talk time or web browsing. Once the case is installed, the phone is “Magnetyzed,” enabling users to charge, sync, attach and detach through the magic of magnetics.

The unit, priced at $89.99, will be available for purchase on the BuQu Tech website after December 21.

The Extended Battery Magnetic Charging System includes the Magnetyze Charging Stand -- for quick magnetic attachment, 360-degree phone rotation, charging and data sync -- and a Magnetyze Charging Cable, which attaches directly to the Magnetyze case for magnetic charging and data synchronization on the go.

Magnetyze by BuQu Tech applies patent-pending magnetics technology to keep smartphones charged, synchronized and ready to “grab and go.” The high performance Magnetyze platform eliminates multiple cords, clumsy cradles and the need for new charging accessories with every smartphone upgrade. BuQu Tech is a recently-formed subsidiary of Battery-Biz® Inc., the leading U.S.-based manufacturer and distributor of consumer electronic power accessories.

“Our new magnetics-based extended battery system delivers twice the battery life to the iPhone 4/4S, charging the phone while it’s being used,” said Ophir Marish, CEO, BuQu Tech. “The slim built-in extended capacity battery extends the iPhone’s charge while maintaining the sleek size and shape of the phone, so users can surf, socialize and talk for hours longer and get the most out of their mobile media experience.”

When it’s time for Magnetyze users to upgrade to a new smartphone, only the protective case needs replacement. The desk stand, magnetic charging cable and other Magnetyze-branded accessories will work with any and every Magnetyze smartphone case.

About BuQu Tech

BuQu Tech™ (www.BuQuTech.com) is a subsidiary of Battery-Biz® Inc., the leading U.S.-based manufacturer and distributor of rechargeable batteries, adapters and chargers for portable electronic devices. BuQu Tech (pronounced “boo-koo”) imagines, develops and builds high performance products for smartphones and tablets and will be the first accessories platform to support both Apple and Android smartphones. Its initial offering to the consumer market – the new Magnetyze™ family of universally compatible smartphone accessories -- uses patent-pending conductive magnetics technology to protect smartphones from harm while simultaneously charging, synchronizing and transferring data among devices. The Magnetyze bundle – a protective case, desk stand and magnetic charging cable -- is available for the iPhone 4 and 4S at www.BuQuTech.com/Magnetyze. BuQu Tech is based in Camarillo, Calif.

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