Welcome!

Wearables Authors: Liz McMillan, Yeshim Deniz, Shelly Palmer, Carmen Gonzalez, Derek Weeks

News Feed Item

Silvercar and Consumer Electronics Show (CES) Exhibitor Texas Instruments Collaborate on Technology for a Reimagined Car Rental Experience

AUSTIN, Texas, Jan. 8, 2013 /PRNewswire/ -- Silvercar, an Austin-based technology company, together with Texas Instruments Incorporated (TI), an International Consumer Electronics Show (CES) exhibitor, highlight technological components developed for Silvercar's reimagined car rental experience during CES (January 8 – 11) in Las Vegas.

Silvercar features a single make/model fleet composed of silver 2013 Audi A4s, and a completely mobile-integrated user experience from reservation to receipt. The seamless customer journey is optimized by integrating technology systems in innovative ways, and is made possible by the incorporation of wireless connectivity from TI, fitted by Emmoco.  Emmoco, based in Austin, is a mobile technology integration company that worked with Silvercar to fit two critical pieces from TI in Silvercar's circuit boards:

  • Bluetooth® low energy (Bluetooth Smart) technology: The CC2540 Bluetooth low energy system-on-chip facilitates the wireless connectivity between the vehicles, renters' smartphones and Silvercar's proprietary technology that enables access to the rental suite where the cars are maintained.
  • Stellaris® ARM® Cortex™-M microcontroller: This microcontroller simplifies the connection from the travelers' mobile devices to the CAN bus in the vehicles.

Sid Shaw, worldwide business development and marketing manager, Wireless Connectivity Solutions, TI, said, "We develop technology with specific capabilities, but it's always exciting to see what innovative applications companies realize and implement. Silvercar's mission of modernizing the car rental industry using Bluetooth low energy technology within its service model is very compelling, and we're thrilled TI can be involved to make it a success."

"TI's technology has enabled us to make the vision of a better car rental experience a reality," said Allen Darnell, vice president of technology for Silvercar. "TI has an excellent reputation of meeting technological goals, and their products best meet our needs to provide a seamless car rental experience that will live up to our customers' mobile standards."

In addition to the wireless connectivity made possible by TI's Bluetooth low energy solution, travelers will be able to access the Internet with in-car Wi-Fi technology provided by T-Mobile, also a 2013 CES exhibitor. Wi-Fi, Google Earth GPS navigation, Sirius/XM satellite radio and a toll tag are included in the rental experience at no additional charge (actual toll fees will be applied to a customer's bill).

"The car rental industry is long overdue for innovation," said Silvercar CEO Luke Schneider. "We're energized by the opportunity to make a measureable impact on the industry by introducing a unique and refreshing experience."

Announced in December, Silvercar will launch its fleet of 200 Audi A4s on January 14, 2013, at Dallas/Fort Worth International Airport (DFW). CES attendees will be able to visit the TI Village in the North Hall of the Las Vegas Convention Center (exhibit N119) to learn more about Silvercar. The Silvercar apps are available for download from the Apple App Store and the Google Play Store for Android. Beginning January 14, 2013, walk-up customers at DFW will be able to reserve a Silvercar by completing their user profile at a self-service kiosk or with available on-site concierges.

To learn more about Silvercar or book today, visit silvercar.com.

About Silvercar
With a mission to reimagine the airport car rental experience, Silvercar is launching its first operation at Dallas/Fort Worth International Airport in January 2013. Silvercar will offer a single make-model combination, the 2013 Audi A4 (in silver, of course), using Web, wireless and mobile technologies to eliminate the friction points in the car rental process. An ever-increasing set of custom settings in a traveler's Silvercar profile allows a personalized experience to follow renters from car to car. A privately held company, Austin-based Silvercar is initially funded by $11.2 million in venture capital investment led by Austin Ventures and including CrunchFund, SV Angel Fund, and tech industry success spotters Chris Dixon and Dave Morin. For more information, visit www.silvercar.com.

SOURCE Silvercar

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
SYS-CON Events announced today that SoftLayer, an IBM Company, has been named “Gold Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York, New York. SoftLayer, an IBM Company, provides cloud infrastructure as a service from a growing number of data centers and network points of presence around the world. SoftLayer’s customers range from Web startups to global enterprises.
"I think that everyone recognizes that for IoT to really realize its full potential and value that it is about creating ecosystems and marketplaces and that no single vendor is able to support what is required," explained Esmeralda Swartz, VP, Marketing Enterprise and Cloud at Ericsson, in this SYS-CON.tv interview at @ThingsExpo, held June 7-9, 2016, at the Javits Center in New York City, NY.
The buzz continues for cloud, data analytics and the Internet of Things (IoT) and their collective impact across all industries. But a new conversation is emerging - how do companies use industry disruption and technology enablers to lead in markets undergoing change, uncertainty and ambiguity? Organizations of all sizes need to evolve and transform, often under massive pressure, as industry lines blur and merge and traditional business models are assaulted and turned upside down. In this new da...
Keeping pace with advancements in software delivery processes and tooling is taxing even for the most proficient organizations. Point tools, platforms, open source and the increasing adoption of private and public cloud services requires strong engineering rigor - all in the face of developer demands to use the tools of choice. As Agile has settled in as a mainstream practice, now DevOps has emerged as the next wave to improve software delivery speed and output. To make DevOps work, organization...
SYS-CON Events announced today that T-Mobile will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. As America's Un-carrier, T-Mobile US, Inc., is redefining the way consumers and businesses buy wireless services through leading product and service innovation. The Company's advanced nationwide 4G LTE network delivers outstanding wireless experiences to 67.4 million customers who are unwilling to compromise on ...
SYS-CON Events announced today that CA Technologies has been named “Platinum Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY, and the 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. CA Technologies helps customers succeed in a future where every business – from apparel to energy – is being rewritten by software. From ...
Web Real-Time Communication APIs have quickly revolutionized what browsers are capable of. In addition to video and audio streams, we can now bi-directionally send arbitrary data over WebRTC's PeerConnection Data Channels. With the advent of Progressive Web Apps and new hardware APIs such as WebBluetooh and WebUSB, we can finally enable users to stitch together the Internet of Things directly from their browsers while communicating privately and securely in a decentralized way.
SYS-CON Events announced today that HTBase will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. HTBase (Gartner 2016 Cool Vendor) delivers a Composable IT infrastructure solution architected for agility and increased efficiency. It turns compute, storage, and fabric into fluid pools of resources that are easily composed and re-composed to meet each application’s needs. With HTBase, companies can quickly prov...
SYS-CON Events announced today that Outlyer, a monitoring service for DevOps and operations teams, has been named “Bronze Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Outlyer is a monitoring service for DevOps and Operations teams running Cloud, SaaS, Microservices and IoT deployments. Designed for today's dynamic environments that need beyond cloud-scale monitoring, we make monitoring effortless so you ...
SYS-CON Events announced today that MobiDev, a client-oriented software development company, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place June 6-8, 2017, at the Javits Center in New York City, NY, and the 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. MobiDev is a software company that develops and delivers turn-key mobile apps, websites, web services, and complex softw...
In his General Session at 17th Cloud Expo, Bruce Swann, Senior Product Marketing Manager for Adobe Campaign, explored the key ingredients of cross-channel marketing in a digital world. Learn how the Adobe Marketing Cloud can help marketers embrace opportunities for personalized, relevant and real-time customer engagement across offline (direct mail, point of sale, call center) and digital (email, website, SMS, mobile apps, social networks, connected objects).
With the introduction of IoT and Smart Living in every aspect of our lives, one question has become relevant: What are the security implications? To answer this, first we have to look and explore the security models of the technologies that IoT is founded upon. In his session at @ThingsExpo, Nevi Kaja, a Research Engineer at Ford Motor Company, will discuss some of the security challenges of the IoT infrastructure and relate how these aspects impact Smart Living. The material will be delivered i...
SYS-CON Events announced today that Hitrons Solutions will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Hitrons Solutions Inc. is distributor in the North American market for unique products and services of small and medium-size businesses, including cloud services and solutions, SEO marketing platforms, and mobile applications.
Your homes and cars can be automated and self-serviced. Why can't your storage? From simply asking questions to analyze and troubleshoot your infrastructure, to provisioning storage with snapshots, recovery and replication, your wildest sci-fi dream has come true. In his session at @DevOpsSummit at 20th Cloud Expo, Dan Florea, Director of Product Management at Tintri, will provide a ChatOps demo where you can talk to your storage and manage it from anywhere, through Slack and similar services ...
SYS-CON Events announced today that Cloudistics, an on-premises cloud computing company, has been named “Bronze Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Cloudistics delivers a complete public cloud experience with composable on-premises infrastructures to medium and large enterprises. Its software-defined technology natively converges network, storage, compute, virtualization, and management into a ...
My team embarked on building a data lake for our sales and marketing data to better understand customer journeys. This required building a hybrid data pipeline to connect our cloud CRM with the new Hadoop Data Lake. One challenge is that IT was not in a position to provide support until we proved value and marketing did not have the experience, so we embarked on the journey ourselves within the product marketing team for our line of business within Progress. In his session at @BigDataExpo, Sum...
DevOps is often described as a combination of technology and culture. Without both, DevOps isn't complete. However, applying the culture to outdated technology is a recipe for disaster; as response times grow and connections between teams are delayed by technology, the culture will die. A Nutanix Enterprise Cloud has many benefits that provide the needed base for a true DevOps paradigm.
SYS-CON Events announced today that Ocean9will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Ocean9 provides cloud services for Backup, Disaster Recovery (DRaaS) and instant Innovation, and redefines enterprise infrastructure with its cloud native subscription offerings for mission critical SAP workloads.
With major technology companies and startups seriously embracing Cloud strategies, now is the perfect time to attend @CloudExpo | @ThingsExpo, June 6-8, 2017, at the Javits Center in New York City, NY and October 31 - November 2, 2017, Santa Clara Convention Center, CA. Learn what is going on, contribute to the discussions, and ensure that your enterprise is on the right path to Digital Transformation.
SYS-CON Events announced today that CrowdReviews.com has been named “Media Sponsor” of SYS-CON's 20th International Cloud Expo, which will take place on June 6–8, 2017, at the Javits Center in New York City, NY. CrowdReviews.com is a transparent online platform for determining which products and services are the best based on the opinion of the crowd. The crowd consists of Internet users that have experienced products and services first-hand and have an interest in letting other potential buyers...