Welcome!

Wearables Authors: Elizabeth White, Pat Romanski, Liz McMillan, Dana Gardner, Peter Silva

Blog Feed Post

Banishing Bandwidth Bottlenecks: Optimization is Cornerstone for Fast, Reliable High-Quality Video Delivery

 

Beamr

In today’s modern poly-device lifestyle, consumers shift seamlessly across phones, computers, televisions and tablets, devouring rich media content wherever they are. This hyper-connected culture has spawned a new breed of consumer who expects high-quality entertainment on-demand – and at lightning-fast speed.

Despite consumers’ voracious appetites for such content, the ability to capture video with state-of-the-art equipment in increasingly higher-resolution formats has far surpassed the technical infrastructure in distribution.

For example, the increased resolution made possible by HD (high-definition) video and the developing UltraHD (4K) resolution standard means higher bitrates, creating a massive burden on both fixed and mobile networks. A technically efficient and low-cost solution for disseminating the massive amount of data required for high-quality video has yet to be adopted.

So How Can We Fix This?

An obvious solution is limiting the video bitrate, but doing so in “brute force” causes noticeable degradation in image quality — an unacceptable trade-off for consumers and content providers alike.

The ability to provide high-quality video quickly comes down to bandwidth for content providers. If videos were a liquid, bandwidth would refer to the size of the pipe. If too much liquid tries to enter the pipe, it will travel at slower pace, impeding video delivery. Wedge even larger high quality video files into the pipe and it’s only a matter of time before it clogs completely.

A Change in Culture

In just the past few years, we have witnessed a fundamental shift away from video content delivery over traditional broadcast networks (over-the-air, cable and satellite) to virtually spot-delivery via over-the-top (OTT) Internet delivery. Netflix, Hulu, Amazon Instant video and iTunes have emerged as household names, seizing market share in their quest to satiate consumers’ intensifying appetites for content choice, flexibility and value.

Mobile video delivery has also grown at a dizzying pace as YouTube, Vimeo and Hulu continue to proliferate mobile OTT services, along with robust “TV Everywhere” offerings launched by the majority of cable and satellite networks.

The mainstreaming of these popular services, along with revolutionary mobile technologies that make viewing videos as simple as switching on an iPhone, now mean Americans are spending more online time than ever consuming video content.

Cisco’s Visual Networking Index estimates that video delivery monopolizes more than 50 percent of Internet bandwidth today, instigating the main source of Internet bottlenecks and ultimately, the primary cause of consumer frustration over poor performance. Mobile video streaming is swelling so rapidly that it will account for the majority of the 65 times increase in wireless data traffic estimated by Cisco in 2014. If Cisco’s forecast is upheld, the influx of video traffic may grind mobile networks to a halt as 3G and 4G wireless fail to support the increased demand.

The combination of the demand for both fixed and mobile video delivery, which is growing exponentially, along with the increasing resolution and quality of video capture and display devices, means it’s only a matter of time before bandwidth demand exceeds capacity.

But… Are There Ways to Improve Things?

The recently proposed HEVC (H.265) video compression standard promises up to 50 percent bitrate reduction compared to the existing H.264 standard, but it will take at least five to seven years for mass-market penetration.

Regardless of future standards, what’s indisputable is that compression of higher-quality video content is mission critical. A video optimization solution is needed now, but only if it possesses the capability to lower video stream bitrates without the loss of quality.

Investigations by academia and industry have resulted in limited, and thus far, incremental improvements in compression – until recently. To improve the delivery system and user experience, our media optimization experts at Beamr have developed novel algorithms that could be integrated into either the content creation or delivery systems to optimize video streams and make videos more storage and distribution-friendly.

Beamr’s Improvements to the System

Our patented optimization algorithm reduces the bitrate of H.264 video streams by up to 75 percent (4X), without affecting their perceptual quality. And because it works in the domain of standard H.264 video, the resulting video streams are fully compatible with any media player or consumer device.

Already proven in our popular JPEGmini photo recompression platform, the optimization algorithm imitates the perceptual qualities of the human eye, ensuring the video stream is compressed to the maximum extent possible by removing redundancies, without creating any visual artifacts in the process.

Regardless of how you prefer to devour your favorite videos across media platforms, new optimization tools based on proven scientific algorithms can streamline the delivery process, unclogging the bandwidth pipes to ensure that you can effortlessly hit “play” and watch high-quality video on-demand without interruption across multiple screens.

(To learn more about Beamr, please visit its website.)

Read the original blog entry...

More Stories By Shelly Palmer

Shelly Palmer is the host of Fox Television’s "Shelly Palmer Digital Living" television show about living and working in a digital world. He is Fox 5′s (WNYW-TV New York) Tech Expert and the host of United Stations Radio Network’s, MediaBytes, a daily syndicated radio report that features insightful commentary and a unique insiders take on the biggest stories in technology, media, and entertainment.

@ThingsExpo Stories
SYS-CON Events announced today that ContentMX, the marketing technology and services company with a singular mission to increase engagement and drive more conversations for enterprise, channel and SMB technology marketers, has been named “Sponsor & Exhibitor Lounge Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York City, New York. “CloudExpo is a great opportunity to start a conversation with new prospects, but what happens after the...
WebRTC is bringing significant change to the communications landscape that will bridge the worlds of web and telephony, making the Internet the new standard for communications. Cloud9 took the road less traveled and used WebRTC to create a downloadable enterprise-grade communications platform that is changing the communication dynamic in the financial sector. In his session at @ThingsExpo, Leo Papadopoulos, CTO of Cloud9, will discuss the importance of WebRTC and how it enables companies to fo...
The IoT is changing the way enterprises conduct business. In his session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, discuss how businesses can gain an edge over competitors by empowering consumers to take control through IoT. We'll cite examples such as a Washington, D.C.-based sports club that leveraged IoT and the cloud to develop a comprehensive booking system. He'll also highlight how IoT can revitalize and restore outdated business models, making them profitable...
SYS-CON Events announced today that MangoApps will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. MangoApps provides modern company intranets and team collaboration software, allowing workers to stay connected and productive from anywhere in the world and from any device. For more information, please visit https://www.mangoapps.com/.
SYS-CON Events announced today the How to Create Angular 2 Clients for the Cloud Workshop, being held June 7, 2016, in conjunction with 18th Cloud Expo | @ThingsExpo, at the Javits Center in New York, NY. Angular 2 is a complete re-write of the popular framework AngularJS. Programming in Angular 2 is greatly simplified. Now it’s a component-based well-performing framework. The immersive one-day workshop led by Yakov Fain, a Java Champion and a co-founder of the IT consultancy Farata Systems and...
What a difference a year makes. Organizations aren’t just talking about IoT possibilities, it is now baked into their core business strategy. With IoT, billions of devices generating data from different companies on different networks around the globe need to interact. From efficiency to better customer insights to completely new business models, IoT will turn traditional business models upside down. In the new customer-centric age, the key to success is delivering critical services and apps wit...
Join us at Cloud Expo | @ThingsExpo 2016 – June 7-9 at the Javits Center in New York City and November 1-3 at the Santa Clara Convention Center in Santa Clara, CA – and deliver your unique message in a way that is striking and unforgettable by taking advantage of SYS-CON's unmatched high-impact, result-driven event / media packages.
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, will provide an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life ...
SYS-CON Events announced today that BMC Software has been named "Siver Sponsor" of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2015 at the Javits Center in New York, New York. BMC is a global leader in innovative software solutions that help businesses transform into digital enterprises for the ultimate competitive advantage. BMC Digital Enterprise Management is a set of innovative IT solutions designed to make digital business fast, seamless, and optimized from mainframe to mo...
SYS-CON Events announced today that MobiDev will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. MobiDev is a software company that develops and delivers turn-key mobile apps, websites, web services, and complex software systems for startups and enterprises. Since 2009 it has grown from a small group of passionate engineers and business managers to a full-scale mobile software company with over 200 develope...
As cloud and storage projections continue to rise, the number of organizations moving to the cloud is escalating and it is clear cloud storage is here to stay. However, is it secure? Data is the lifeblood for government entities, countries, cloud service providers and enterprises alike and losing or exposing that data can have disastrous results. There are new concepts for data storage on the horizon that will deliver secure solutions for storing and moving sensitive data around the world. ...
SoftLayer operates a global cloud infrastructure platform built for Internet scale. With a global footprint of data centers and network points of presence, SoftLayer provides infrastructure as a service to leading-edge customers ranging from Web startups to global enterprises. SoftLayer's modular architecture, full-featured API, and sophisticated automation provide unparalleled performance and control. Its flexible unified platform seamlessly spans physical and virtual devices linked via a world...
Companies can harness IoT and predictive analytics to sustain business continuity; predict and manage site performance during emergencies; minimize expensive reactive maintenance; and forecast equipment and maintenance budgets and expenditures. Providing cost-effective, uninterrupted service is challenging, particularly for organizations with geographically dispersed operations.
The IoTs will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform. In his session at @ThingsExpo, Craig Sproule, CEO of Metavine, will demonstrate how to move beyond today's coding paradigm and share the must-have mindsets for removing complexity from the development proc...
SYS-CON Events announced today TechTarget has been named “Media Sponsor” of SYS-CON's 18th International Cloud Expo, which will take place on June 7–9, 2016, at the Javits Center in New York City, NY, and the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. TechTarget is the Web’s leading destination for serious technology buyers researching and making enterprise technology decisions. Its extensive global networ...
SYS-CON Events announced today that Commvault, a global leader in enterprise data protection and information management, has been named “Bronze Sponsor” of SYS-CON's 18th International Cloud Expo, which will take place on June 7–9, 2016, at the Javits Center in New York City, NY, and the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Commvault is a leading provider of data protection and information management...
The essence of data analysis involves setting up data pipelines that consist of several operations that are chained together – starting from data collection, data quality checks, data integration, data analysis and data visualization (including the setting up of interaction paths in that visualization). In our opinion, the challenges stem from the technology diversity at each stage of the data pipeline as well as the lack of process around the analysis.
A strange thing is happening along the way to the Internet of Things, namely far too many devices to work with and manage. It has become clear that we'll need much higher efficiency user experiences that can allow us to more easily and scalably work with the thousands of devices that will soon be in each of our lives. Enter the conversational interface revolution, combining bots we can literally talk with, gesture to, and even direct with our thoughts, with embedded artificial intelligence, wh...
Designing IoT applications is complex, but deploying them in a scalable fashion is even more complex. A scalable, API first IaaS cloud is a good start, but in order to understand the various components specific to deploying IoT applications, one needs to understand the architecture of these applications and figure out how to scale these components independently. In his session at @ThingsExpo, Nara Rajagopalan is CEO of Accelerite, will discuss the fundamental architecture of IoT applications, ...
SYS-CON Events announced today that Tintri Inc., a leading producer of VM-aware storage (VAS) for virtualization and cloud environments, will exhibit at the 18th International CloudExpo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, New York, and the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.