Welcome!

Wearables Authors: AppDynamics Blog, Elizabeth White, JP Morgenthal, Liz McMillan, Shelly Palmer

News Feed Item

SKATEBOARDER Magazine Changes the Game With Innovative Digital-First Platform

The Original Skateboard Magazine Launches Free Digital Magazine for Web and Tablet, Scraps Subscription-Based Print Mag for Collectible Specialty Retail-Only Magazine and Creates Unique Web-Centric Content Hub

SAN CLEMENTE, CA--(Marketwired - April 18, 2013) -  GrindMedia, the nation's leading action and adventure sports media company, announces SKATEBOARDER Magazine's innovative new digital-first content platform driven by the launch of its new, free, online video-based magazine and web-centric content platform. Nearly 50 years after SKATEBOARDER Magazine debuted the world's first skateboarding publication, the pioneer is again changing the game by creating content platforms suited for today's skate audience.

"SKATEBOARDER Magazine is the original voice of skateboarding and with this new way of gathering and delivering our content, it will ensure that we reach more readers through multiple delivery channels on a global scale," said SKATEBOARDER Publisher Jamey Stone. "Whether it be our website, iPad/iPhone apps or print, SKATEBOARDER will be everywhere skateboarders live."

The new digital SKATEBOARDER will have the ability to bring skateboarding to life like hasn't been done before while maintaining the feature-focused capabilities that have been the hallmark of SKATEBOARDER'S print editorial. Features such as photo sequences, videos and advertising will become more dynamic and interactive. "Buy now" links will take the consumer directly to online retailers, enabling instant purchase capabilities for brands and consumers, while interactive social media feeds will refresh up-to-the-minute. Ultimately, the digital issue combines the interactivity and reach of digital with the storytelling of print.

"This audience lives online, so it was necessary for us to create content platforms that meet their needs and bring them the unique editorial voice of SKATEBOARDER in an expanded digital format," said GrindMedia Senior Vice President Norb Garrett. "By making the digital issue free and accessible to all skateboarders worldwide through our website and digital newsstands, we are expanding our content reach with the goal of engaging a greater skate audience. Over the past year, our website traffic has grown 180 percent due to our investment in proprietary video platforms and expanded editorial, reinforcing our view that this audience demands more of a digital focus."

While the website and digital issue drive the digital interaction with the audience, SKATEBOARDER will produce a limited-edition collectible magazine six times per year available ONLY at skateboard retail shops. The new horizontal landscape format (think the size of an iPad screen at 10.25 inches by 7.5 inches), will be available for $5.99 in conjunction with each digital release. The print magazine will allow for collectability and provide exclusive content and extra photos beyond the digital version. SKATEBOARDER will no longer produce a traditional subscription-based print magazine.

"We are very excited with SKATEBOARDER's plans to launch a new digital version of the magazine," said Steve Stratton, Director of Skateboarding, Volcom. "This will allow them to take their unique content to a much broader global audience with no subscriber cost to the viewer. We are also excited they will continue to deliver print through core retail outlets with a new high-quality product that will showcase the amazing photos and articles that the SKATEBOARDER staff is known for producing."

"SKATEBOARDER Magazine has a rich history of showcasing some of the most iconic skaters, tricks and locations that have defined skateboarding since it's birth," said SKATEBOARDER Editor Jaime Owens. "We are excited about continuing that experience for our readers in this new digital format to expand our reach and to get as many people as possible to see how much we love skateboarding, while still offering a print version for the collectors distributed strictly to skate shops. We live and breathe skateboarding. Nothing's changed there. It's all about looking forward while never forgetting our past."

Download the FREE app for the new digital SKATEBOARDER Magazine, available today at skateboardermag.com and Apple digital newsstands.

About GrindMedia

Source Interlink Media¹s GrindMedia is home to renowned action and adventure sports magazine brands Surfer, Surfing, Snowboarder, Skateboarder, Powder, Bike, Canoe & Kayak, SUP-Standup Paddler, Dirt Rider, ATV Rider, and Paved. Along with our standalone websites, including GrindTV.com, Newschoolers and Motocross.com, GrindMedia is the leading provider of print and online action sports and entertainment content in the United States. Delivering significant reach across both action sports enthusiast and various in-market consumer audiences, GrindMedia produces more than 20 leading events and webcasts such as Surfer Poll Awards, Powder Video Awards, Nike 6.0 Lowers Pro, EnduroCross and International Surfing Day. GrindMedia is also the exclusive action and adventure sports content provider for Yahoo! Sports. To learn more, visit grindmedia.com.

About SKATEBOARDER

SKATEBOARDER Magazine is for skaters by skaters and plays a vital role in skateboarding's past, present and future. Founded in 1964, SKATEBOARDER has a profound history and deep roots in the sport, but still maintains a fresh and relevant look into the ever-changing world of skateboarding; reflecting on its evolution, while pushing along with its progression. SKATEBOARDER Magazine is part of GrindMedia, the leading action/adventure/lifestyle media company that reaches more than 20 million active sports enthusiasts per month through an integrated network of magazines, online properties, events and television programming. For more information, visit skateboardermag.com.

The following files are available for download:

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

@ThingsExpo Stories
The best-practices for building IoT applications with Go Code that attendees can use to build their own IoT applications. In his session at @ThingsExpo, Indraneel Mitra, Senior Solutions Architect & Technology Evangelist at Cognizant, provided valuable information and resources for both novice and experienced developers on how to get started with IoT and Golang in a day. He also provided information on how to use Intel Arduino Kit, Go Robotics API and AWS IoT stack to build an application tha...
IoT generates lots of temporal data. But how do you unlock its value? You need to discover patterns that are repeatable in vast quantities of data, understand their meaning, and implement scalable monitoring across multiple data streams in order to monetize the discoveries and insights. Motif discovery and deep learning platforms are emerging to visualize sensor data, to search for patterns and to build application that can monitor real time streams efficiently. In his session at @ThingsExpo, ...
SYS-CON Events announced today that LeaseWeb USA, a cloud Infrastructure-as-a-Service (IaaS) provider, will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. LeaseWeb is one of the world's largest hosting brands. The company helps customers define, develop and deploy IT infrastructure tailored to their exact business needs, by combining various kinds cloud solutions.
SYS-CON Events announced today that 910Telecom will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Housed in the classic Denver Gas & Electric Building, 910 15th St., 910Telecom is a carrier-neutral telecom hotel located in the heart of Denver. Adjacent to CenturyLink, AT&T, and Denver Main, 910Telecom offers connectivity to all major carriers, Internet service providers, Internet backbones and ...
Big Data, cloud, analytics, contextual information, wearable tech, sensors, mobility, and WebRTC: together, these advances have created a perfect storm of technologies that are disrupting and transforming classic communications models and ecosystems. In his session at @ThingsExpo, Erik Perotti, Senior Manager of New Ventures on Plantronics’ Innovation team, provided an overview of this technological shift, including associated business and consumer communications impacts, and opportunities it ...
SYS-CON Events announced today that Venafi, the Immune System for the Internet™ and the leading provider of Next Generation Trust Protection, will exhibit at @DevOpsSummit at 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Venafi is the Immune System for the Internet™ that protects the foundation of all cybersecurity – cryptographic keys and digital certificates – so they can’t be misused by bad guys in attacks...
It’s 2016: buildings are smart, connected and the IoT is fundamentally altering how control and operating systems work and speak to each other. Platforms across the enterprise are networked via inexpensive sensors to collect massive amounts of data for analytics, information management, and insights that can be used to continuously improve operations. In his session at @ThingsExpo, Brian Chemel, Co-Founder and CTO of Digital Lumens, will explore: The benefits sensor-networked systems bring to ...
Manufacturers are embracing the Industrial Internet the same way consumers are leveraging Fitbits – to improve overall health and wellness. Both can provide consistent measurement, visibility, and suggest performance improvements customized to help reach goals. Fitbit users can view real-time data and make adjustments to increase their activity. In his session at @ThingsExpo, Mark Bernardo Professional Services Leader, Americas, at GE Digital, discussed how leveraging the Industrial Internet a...
There will be new vendors providing applications, middleware, and connected devices to support the thriving IoT ecosystem. This essentially means that electronic device manufacturers will also be in the software business. Many will be new to building embedded software or robust software. This creates an increased importance on software quality, particularly within the Industrial Internet of Things where business-critical applications are becoming dependent on products controlled by software. Qua...
In addition to all the benefits, IoT is also bringing new kind of customer experience challenges - cars that unlock themselves, thermostats turning houses into saunas and baby video monitors broadcasting over the internet. This list can only increase because while IoT services should be intuitive and simple to use, the delivery ecosystem is a myriad of potential problems as IoT explodes complexity. So finding a performance issue is like finding the proverbial needle in the haystack.
The 19th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Digital Transformation, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportuni...
Large scale deployments present unique planning challenges, system commissioning hurdles between IT and OT and demand careful system hand-off orchestration. In his session at @ThingsExpo, Jeff Smith, Senior Director and a founding member of Incenergy, will discuss some of the key tactics to ensure delivery success based on his experience of the last two years deploying Industrial IoT systems across four continents.
The Internet of Things will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform. In his session at @ThingsExpo, Craig Sproule, CEO of Metavine, demonstrated how to move beyond today's coding paradigm and shared the must-have mindsets for removing complexity from the develo...
SYS-CON Events announced today that MangoApps will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. MangoApps provides modern company intranets and team collaboration software, allowing workers to stay connected and productive from anywhere in the world and from any device.
IoT is rapidly changing the way enterprises are using data to improve business decision-making. In order to derive business value, organizations must unlock insights from the data gathered and then act on these. In their session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, and Peter Shashkin, Head of Development Department at EastBanc Technologies, discussed how one organization leveraged IoT, cloud technology and data analysis to improve customer experiences and effi...
The IETF draft standard for M2M certificates is a security solution specifically designed for the demanding needs of IoT/M2M applications. In his session at @ThingsExpo, Brian Romansky, VP of Strategic Technology at TrustPoint Innovation, explained how M2M certificates can efficiently enable confidentiality, integrity, and authenticity on highly constrained devices.
In today's uber-connected, consumer-centric, cloud-enabled, insights-driven, multi-device, global world, the focus of solutions has shifted from the product that is sold to the person who is buying the product or service. Enterprises have rebranded their business around the consumers of their products. The buyer is the person and the focus is not on the offering. The person is connected through multiple devices, wearables, at home, on the road, and in multiple locations, sometimes simultaneously...
“delaPlex Software provides software outsourcing services. We have a hybrid model where we have onshore developers and project managers that we can place anywhere in the U.S. or in Europe,” explained Manish Sachdeva, CEO at delaPlex Software, in this SYS-CON.tv interview at @ThingsExpo, held June 7-9, 2016, at the Javits Center in New York City, NY.
"We've discovered that after shows 80% if leads that people get, 80% of the conversations end up on the show floor, meaning people forget about it, people forget who they talk to, people forget that there are actual business opportunities to be had here so we try to help out and keep the conversations going," explained Jeff Mesnik, Founder and President of ContentMX, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with the 19th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world and ThingsExpo Silicon Valley Call for Papers is now open.