Welcome!

Wearables Authors: Elizabeth White, Pat Romanski, Liz McMillan, Ram Sonagara, Lori MacVittie

News Feed Item

Rocap Marketing Inc. Announces Acquisition of Spiral Toys, Inc.

LOS ANGELES, CA -- (Marketwired) -- 06/04/14 -- Rocap Inc. (OTCQB: ROCP) announced today that the company will acquire Spiral Toys, Inc. which develops connected entertainment platforms for mobile smart devices.

Spiral has developed a revolutionary, low-cost platform that connects physical toys and merchandise to mobile smart devices. Spiral's first products will launch this month and utilizes their groundbreaking ToyCloud platform. By developing digital platforms and hardware that connect physical toys and devices to the interactive digital world, Spiral Toys creates new play experiences for consumers of all ages.

Spiral's revolutionary technology will open up new opportunities in several multi-billion dollar industries by giving both kids, tweens, and parents an entirely new way to play and interact.

Additionally, their new line of ToyCloud enabled products connects physical toys to Apple and Android devices through Spiral's proprietary Bluetooth Smart technology and cloud-based services. By using ToyCloud, kids and parents are able to send and receive messages, play collaborative games, and read interactive stories by merging traditional behaviors with new play patterns.

Spiral Toys was incorporated in 2011 in Los Angeles, California and has developed, tested and launched their product's capabilities worldwide. Spiral has focused on entertaining the younger generation of consumers on mobile smart devices and connected technologies creating a unique market position as a major entertainment provider across an array of experiences.

Spiral's first product line launches in June 2014 in anticipation of 2014 holiday season. The first initial orders will be released in two test markets, the United Kingdom and Australia with anticipated projections of shipping 60,000 units of its first product, a teddy bear enabled with Spiral technology, with a retail price of between $29.95 and $39.95. As a licensee of the technology, Spiral will be paid royalty payments. In addition, Spiral is developing digital content available for purchase on the Apple APP store and Google Marketplace.

Spiral is the brainchild of Mark Meyers, former VP of Product Development at Disney Interactive Studios. Drawing on his seventeen years of experience in the video game and mobile industries, Mr. Meyers understands what it takes to develop some of the world's best tween and kid video game entertainment.

"Spiral is at an inflection point as we move from development into world-wide distribution of our products and technology," says Mark Meyers, Founder and CEO. "This timely merger with Rocap Marketing will enable us to pursue strategic partnerships and introduce new products leveraging our NFC, Bluetooth and WiFi connected technology platforms."

Spiral has partnered with Dragon-I toys offering manufacturing, sales, and distribution. Headquartered in Hong Kong, Dragon-I has sales offices worldwide and has over 300 retail and distribution relationships in every major territory.

"Spiral's ToyCloud technology was a perfect fit for our toy line," says Dave Cave, CEO of Dragon-I Toys. "Spiral's products sit right at the juncture of physical toys and the virtual world, and represent the future by leveraging play-patterns of kids and tweens today."

Spiral is also in an agreement to distribute through a direct response channel in the US under the name CloudPets. The CloudPets test will be run on a nationwide campaign in June 2014.

Current CEO of Rocap Marketing, Gordon McDougall, had this to say about Spiral Toy's current market position, "The fact that Mark and his team have already funded so much of the R&D significantly reduces the risk commonly associated with ventures such as this one. And with a suite of marketable products and technologies Spiral is at an emerging stage, with both strategic marketing and sales channels in place. I'm proud to have such a highly experienced executive as CEO."

At closing, expected to occur by June 30th, 2014, Spiral Toys founder Mark Meyers will be named CEO of Rocap Marketing. Rocap will then issue 18,130,667 common shares to Mr. Meyers and his other shareholders in Spiral. Closing is contingent on a capital raise.

For more information about Rocap Marketing Inc., please contact Gordon McDougall.
Phone: (213) 400-0770
Email: [email protected]

Forward Looking Statements

This news release contains forward-looking statements within the meaning of the U.S. Private Securities Litigation Reform Act of 1995 and Canadian securities laws, including statements relating to expectations for the acquisition of Spiral Toys and its performance thereafter; The terms and phrases "expects", "would", "will", "believes", and similar terms and phrases are intended to identify these forward-looking statements. Forward-looking statements are based on estimates and assumptions made by Rocap Marketing Inc. in light of its experience and its perception of current conditions and expected future developments, as well as other factors that Rocap Marketing Inc. believes are appropriate in the circumstances. Many factors could cause Rocap Marketing Inc.'s actual results, performance or achievements to differ materially from those expressed or implied by the forward-looking statements. These risk factors and others relating to Rocap Marketing Inc. that may cause actual results to differ are set forth in Rocap Marketing Inc.'s periodic filings with the U.S. Securities and Exchange Commission (copies of which filings may be obtained at www.sec.gov). These factors should be considered carefully, and readers should not place undue reliance on Rocap Marketing Inc.'s forward-looking statements. Rocap Marketing Inc. has no intention and undertakes no obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise, except as required by law.

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

@ThingsExpo Stories
For basic one-to-one voice or video calling solutions, WebRTC has proven to be a very powerful technology. Although WebRTC’s core functionality is to provide secure, real-time p2p media streaming, leveraging native platform features and server-side components brings up new communication capabilities for web and native mobile applications, allowing for advanced multi-user use cases such as video broadcasting, conferencing, and media recording.
IoT generates lots of temporal data. But how do you unlock its value? You need to discover patterns that are repeatable in vast quantities of data, understand their meaning, and implement scalable monitoring across multiple data streams in order to monetize the discoveries and insights. Motif discovery and deep learning platforms are emerging to visualize sensor data, to search for patterns and to build application that can monitor real time streams efficiently. In his session at @ThingsExpo, ...
There will be new vendors providing applications, middleware, and connected devices to support the thriving IoT ecosystem. This essentially means that electronic device manufacturers will also be in the software business. Many will be new to building embedded software or robust software. This creates an increased importance on software quality, particularly within the Industrial Internet of Things where business-critical applications are becoming dependent on products controlled by software. Qua...
SYS-CON Events has announced today that Roger Strukhoff has been named conference chair of Cloud Expo and @ThingsExpo 2016 Silicon Valley. The 19th Cloud Expo and 6th @ThingsExpo will take place on November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. "The Internet of Things brings trillions of dollars of opportunity to developers and enterprise IT, no matter how you measure it," stated Roger Strukhoff. "More importantly, it leverages the power of devices and the Interne...
Machine Learning helps make complex systems more efficient. By applying advanced Machine Learning techniques such as Cognitive Fingerprinting, wind project operators can utilize these tools to learn from collected data, detect regular patterns, and optimize their own operations. In his session at 18th Cloud Expo, Stuart Gillen, Director of Business Development at SparkCognition, discussed how research has demonstrated the value of Machine Learning in delivering next generation analytics to imp...
In addition to all the benefits, IoT is also bringing new kind of customer experience challenges - cars that unlock themselves, thermostats turning houses into saunas and baby video monitors broadcasting over the internet. This list can only increase because while IoT services should be intuitive and simple to use, the delivery ecosystem is a myriad of potential problems as IoT explodes complexity. So finding a performance issue is like finding the proverbial needle in the haystack.
The Internet of Things will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform. In his session at @ThingsExpo, Craig Sproule, CEO of Metavine, demonstrated how to move beyond today's coding paradigm and shared the must-have mindsets for removing complexity from the develo...
SYS-CON Events announced today that MangoApps will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. MangoApps provides modern company intranets and team collaboration software, allowing workers to stay connected and productive from anywhere in the world and from any device.
The IETF draft standard for M2M certificates is a security solution specifically designed for the demanding needs of IoT/M2M applications. In his session at @ThingsExpo, Brian Romansky, VP of Strategic Technology at TrustPoint Innovation, explained how M2M certificates can efficiently enable confidentiality, integrity, and authenticity on highly constrained devices.
SYS-CON Events announced today that LeaseWeb USA, a cloud Infrastructure-as-a-Service (IaaS) provider, will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. LeaseWeb is one of the world's largest hosting brands. The company helps customers define, develop and deploy IT infrastructure tailored to their exact business needs, by combining various kinds cloud solutions.
Early adopters of IoT viewed it mainly as a different term for machine-to-machine connectivity or M2M. This is understandable since a prerequisite for any IoT solution is the ability to collect and aggregate device data, which is most often presented in a dashboard. The problem is that viewing data in a dashboard requires a human to interpret the results and take manual action, which doesn’t scale to the needs of IoT.
Internet of @ThingsExpo has announced today that Chris Matthieu has been named tech chair of Internet of @ThingsExpo 2016 Silicon Valley. The 6thInternet of @ThingsExpo will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
When people aren’t talking about VMs and containers, they’re talking about serverless architecture. Serverless is about no maintenance. It means you are not worried about low-level infrastructural and operational details. An event-driven serverless platform is a great use case for IoT. In his session at @ThingsExpo, Animesh Singh, an STSM and Lead for IBM Cloud Platform and Infrastructure, will detail how to build a distributed serverless, polyglot, microservices framework using open source tec...
“delaPlex Software provides software outsourcing services. We have a hybrid model where we have onshore developers and project managers that we can place anywhere in the U.S. or in Europe,” explained Manish Sachdeva, CEO at delaPlex Software, in this SYS-CON.tv interview at @ThingsExpo, held June 7-9, 2016, at the Javits Center in New York City, NY.
"My role is working with customers, helping them go through this digital transformation. I spend a lot of time talking to banks, big industries, manufacturers working through how they are integrating and transforming their IT platforms and moving them forward," explained William Morrish, General Manager Product Sales at Interoute, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
The 19th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Digital Transformation, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportuni...
A critical component of any IoT project is what to do with all the data being generated. This data needs to be captured, processed, structured, and stored in a way to facilitate different kinds of queries. Traditional data warehouse and analytical systems are mature technologies that can be used to handle certain kinds of queries, but they are not always well suited to many problems, particularly when there is a need for real-time insights.
IoT is rapidly changing the way enterprises are using data to improve business decision-making. In order to derive business value, organizations must unlock insights from the data gathered and then act on these. In their session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, and Peter Shashkin, Head of Development Department at EastBanc Technologies, discussed how one organization leveraged IoT, cloud technology and data analysis to improve customer experiences and effi...
The Internet of Things will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform and how we integrate our thinking to solve complicated problems. In his session at 19th Cloud Expo, Craig Sproule, CEO of Metavine, will demonstrate how to move beyond today's coding paradigm ...
Big Data engines are powering a lot of service businesses right now. Data is collected from users from wearable technologies, web behaviors, purchase behavior as well as several arbitrary data points we’d never think of. The demand for faster and bigger engines to crunch and serve up the data to services is growing exponentially. You see a LOT of correlation between “Cloud” and “Big Data” but on Big Data and “Hybrid,” where hybrid hosting is the sanest approach to the Big Data Infrastructure pro...