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Blackboard's Mobile Campus Life App Debuts in Europe

Delft University of Technology Engages Students with Custom Mobile App

AMSTERDAM - April 15, 2010 - Blackboard Inc. (Nasdaq: BBBB) today announced the launch of Blackboard Mobile™ in Europe, bringing students the ability to access campus services and content when and where they want, with their smartphone or Web-enabled mobile device.

Delft University of Technology (TU Delft) in the Netherlands is the first European institution to launch Blackboard Mobile Central™, an innovative mobile education application that enables students to access campus information on the go, anywhere, at any time. With Blackboard Mobile Central, TU Delft can fully integrate the campus experience with technology, bringing a range of campus life and services into the palm of a student's hands.

A recent campus survey revealed the iPhone to be the most common smartphone on the TU Delft campus and Blackboard® to be the service most desired by students for mobile access. For that reason iPhone® users will be the first to have access to Blackboard Mobile Central. However, it will soon be developed to operate on other Web-enabled mobile devices, such as the Blackberry®, to dramatically increase the number of students able to access the services they need on the devices they love.

Blackboard Mobile Central will bring the institution and students significantly closer together by enabling student access to a range of campus life and services, including:

  • Map - search for TU Delft buildings by name, pinpoint them on the map, see relative location information and zoom or pan across the map using the multi-touch interface

  • Events - check out listings from the Delft Calendar

  • Video - stream course lectures and other video content straight to the phone

  • News - Check out the latest news from around the campus

  • Library - search the TU Delft library, check item availability and get links to view source material online

With Blackboard Mobile's open architecture, TU Delft can fully customise and personalise the institution's iPhone and mobile Web interfaces, extend the platform in new directions tailored to TU Delft's specific needs, and provide its students with an enhanced mobile experience. Also, as TU Delft is an engineering university, students will have the opportunity to extend the platform as part of an elective course.

"Mobile is the future of learning - with the growing sophistication of mobile technology and its interoperability and ease of use we recognized the benefit of embracing this platform to communicate with our students and enhance their overall learning experience," said Willem van Valkenburg, e-Learning Consultant at TU Delft. "The application has been extremely successful to the point that there have been thousands of downloads from the iTunes® Store since the application launched."

TU Delft is one of Europe's leading knowledge organisations at which the development, transfer and application of knowledge is imperative. The university is a strong advocate of open content and eager to distribute content via technology to anyone who wants to learn, wherever they are. The European Union is giving high priority to the development of the "Europe of Knowledge." European universities like TU Delft play a central role in the realisation of this ambition and it will be high on the European agenda in upcoming years.

For more information about Blackboard, please visit http://www.blackboard.com/.

About Blackboard Inc.
Blackboard Inc. (Nasdaq: BBBB) is a global leader in enterprise technology and innovative solutions that improve the experience of millions of students and learners around the world every day. Blackboard's solutions allow thousands of higher education, K-12, professional, corporate, and government organizations to extend teaching and learning online, facilitate campus commerce and security, and communicate more effectively with their communities. Founded in 1997, Blackboard is headquartered in Washington, D.C., with offices in North America, Europe, Asia and Australia.

Any statements in this press release about future expectations, plans and prospects for Blackboard and other statements containing the words "believes," "anticipates," "plans," "expects," "will," and similar expressions, constitute forward-looking statements within the meaning of The Private Securities Litigation Reform Act of 1995. Actual results may differ materially from those indicated by such forward-looking statements as a result of various important factors, including the factors discussed in the "Risk Factors" section of our Form 10-K filed on February 17, 2010 with the SEC. In addition, the forward-looking statements included in this press release represent the Company's views as of April 15, 2010. The Company anticipates that subsequent events and developments will cause the Company's views to change. However, while the Company may elect to update these forward-looking statements at some point in the future, the Company specifically disclaims any obligation to do so. These forward-looking statements should not be relied upon as representing the Company's views as of any date subsequent to April 15, 2010.

CONTACTS
Geraldine Fernandez/Robert Hickling
020 8971 6417/ 6427
[email protected] or [email protected]

Matthew Maurer, Blackboard Inc.
+ 001 202-463-4860 ext. 2637 or [email protected]

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